Day: November 1, 2021

The digital workspace has evolved over the years with more streamlined and simplified processes. One of the people making the space more attractive by the day is Daniel Kivo, a digital entrepreneur and strategic talent sourcing professional who is putting in work to connect qualified talents with employers with the best fit.

Daniel Kivo has led the charge with his company, Hire VA Now, a marketplace that connects business owners with the top 1% of virtual assistants across niches like digital marketing, e-commerce, web development, and many more. The 28-year-old navy veteran who spent four years in service in Okinawa, Japan, as an HR specialist is now putting his acquired professional knowledge and skills to practical use in the labor market.

Based in Los Angeles, California, Daniel Kivo is a man making an impact in many parts of the world and helping business owners with the best hands to take their business to the next level. Daniel holds a bachelor’s degree in communication from Vanguard University and a master’s degree from Claremont Graduate University, which played significant roles in his ambitious drive to improve the recruitment, talent sourcing, and human resources space in his little way.

He has put together an effective team of virtual assistance professionals, managers, and recruiters who all work together to recruit the best hands for his company. He is also a professional talent sourcing expert who helps entrepreneurs, small businesses, large businesses and startups handle their recruitment processes. He understands fully the importance of a company having an effective team to handle its day-to-day running; so he makes sure his client-companies receive the best service.

Daniel Kivo’s wealth of experience has spanned multiple companies and job positions in the human resources department. He currently works with Ace Parking as a talent manager with the primary goal of making sure every talent he comes across delivers optimally and effectively.

At his company, he ensures his team undergoes weekly training to update them on new industry’s best practices and help them grow in their various fields. With a focus on the goal of helping businesses leverage the full benefits of quality recruiting, he also introduces innovative techniques to human resources management.

Daniel Kivo’s valuable skills include talent acquisition, talent management, project management, talent mapping, and succession planning. He has set himself apart in the human resources field, and he continues to prove his mettle with the caliber of clients he attracts. He offers his clients a high level of professionalism, commitment, and grace, and those have helped him keep his head above the waters in an industry that’s difficult to stand out.

Learn more about Daniel Kivo on his LinkedIn profile.

Running a business is not easy. If you’re not taking a close look at the finer statistics of your business, you could be missing out on a whole lot of valuable information. These finer details can be the difference between feeling stuck and propelling your business forward. 

But what exactly is data analytics and how can you use it to your advantage in the world of business? Read on as we take a closer look.

What is Data Analytics?

Data analytics involves studying data sets and drawing conclusions from their results. Using the techniques of data science allows you to view raw data, see patterns in them and extract valuable insights. Data analysis can help businesses better understand their client base, personalize their ad campaigns and content, develop content strategies and develop products that they think their customers will want.

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Data analysis can help better understand customers, decrease costs, and ultimately optimize outputs. 

How to Use Data Analytics

Data analytics has a great amount that it can provide to businesses, but first, you have to be able to unlock the key concepts. Analysis techniques can help businesses improve their performance by enhancing their budget, marketing, ad campaigns, and much more.

Improved Decisions

Companies can use the data they analyze to better understand the decision they have to make, often resulting in better, more favorable outcomes. Data analysis eliminates the guesswork out of deciding what content to create, products to create, and marketing campaigns to follow. 

It allows you to better understand your customers, and thus better meet their needs. Modern techniques mean you can constantly keep on top of this process, as times are constantly changing and adapting. Keeping ahead of the game helps make sure you don’t get left behind.

Photo by Carlos Muza on Unsplash 

Improved Customer Service

Analyzing data will help you to better understand your customers, allowing you to tailor your services to meet their needs and improve profitability. You can also improve your relationships with customers this way. Data can reveal your customer’s interests, concerns, and much more.

Having a centralized place where this data is sorted and communicated to the rest of your business can help ensure that your sales, marketing, and customer service teams are all on the same page.

Better Marketing

Understanding your audience means you can better understand how to market to them. Data analytics allows you to fine-tune your marketing strategies for ultimate effectiveness. Improving your targeting results in greater conversions and less ad waste.

 

Greater Operational Efficiency

Data analysis can help you improve your work processes across the board. A greater understanding of what it is exactly that your audience wants helps you to target your efforts and waste less time on campaigns that are missing the mark entirely. 

The net result of this is less time wasted and improved results from your content strategies and ad campaigns. Aside from reducing your costs, data analysis can help increase your revenue through increased conversions.

What Kinds of Data Analysis Are There?

Data analysis can be performed either manually or through automation. Whatever way you choose, you are sure to see favorable results. Let’s look at some of the methods that they can be used for.

Text Analysis

Also known as text mining or data mining, text analysis takes large amounts of textual data and sorts it out to be used. A system could, for example, analyze text to deduce what kind of sentiments users are feeling based on their word choice. This can be useful in surveys, social media responses and campaigns, articles, product reviews, and much more. 

Photo by Adeolu Eletu on Unsplash 

Diagnostic Analysis

By diagnostic analysis, a user aims to understand why a particular event took place. As such, it is also sometimes known as root cause analysis. Diagnostic analysis is used to deduce patterns and ascertain anomalies. 

Statistical Analysis

Statistical analysis is often broken down into two further pieces, inferential analysis or descriptive analysis. The former aims to confirm or deny hypotheses by people to try to understand what happened. The latter depends on a sample that must be taken randomly to account for a general population. 

This type of analysis is common in market research as it summarising existing patterns from data and calculations. 

The Bottom Line

Statistical analysis is vital if you want to streamline your business operations, target your efforts, and maximize growth and profits. It can be applied to almost any industry or business model and targeted to the data sets most relevant to your industry niche and client base. You can also focus your data analysis on the areas that are most relevant to your business goals and aspirations.

The world we live in is constantly changing and keeping on top of the data relevant to your business model can help ensure you keep a foot in front of your rivals and not get left behind in a rapidly changing world.

Jennifer Eden, co-founder of Tampon Tribe, has a strong dedication to not only providing accessibility to organic period care products, but also to sourcing only the best ingredients. These values she continuously seeks to uphold, as it personally resonates with her to create quality care products. This ideology stems back to when Eden first dreamt up Tampon Tribe and what the brand would mean to the sustainable period care industry.

When Eden and her business partner Gaby Alves arrived in the United States, they made taking walks on the local California beaches one of their most frequented pastimes. While the sunsets were beautiful, the amount of trash they came across was not. Shocked by how much litter would accumulate daily on the beach, an idea sparked inside of the entrepreneurs. Their passion for elevating women’s health coupled with their desire to help the environment led to the creation of Tampon Tribe, set on providing women access to quality period care products with inclusivity and diversity in mind. Where other brands lacked, Tampon Tribe picked up the slack to make sure that all their products were good for not only the body, but also the environment. This meant that Tampon Tribe had to stick to strict product quality requirements in order to be able to label all their products as organic, which is something Eden is proud of. “We only use certified organic cotton. There’s a big difference between a product having an organic cotton label on it and using an element of organic cotton. We don’t have any SAPs, chemicals, and all our organic cotton is GOTS and ICA certified,” Eden explains. She said those seeking out organic companies can sometimes become confused or even unintentionally misled by other companies’ labeling. “…the way that we stand out is by being super authentic and working only with organic and plastic free products,” Eden states. She goes on to say that Tampon Tribe is proudly a 100% plastic free company, proving how dedicated the company is to the health of people’s bodies and the health of our planet.

Tampon Tribe goes one step further when it comes to quality ingredients and sustainability, making sure that all their partnerships have the same values in mind. This means that brands, industries, and organizations have to go through an approval phase before working with Tampon Tribe. Eden explains that developing these types of partnerships are one of the key reasons that Tampon Tribe is able to scale it’s operations and expand their product line to appeal to a wider audience range. “They’re all really focused on improving people’s health and ensuring that the highest quality products are either in their bathrooms or important to the partnerships they also provide,” Eden states. She goes on to say that they enjoy forming these long standing relationships with brands that are conscientious of the impact they are having on the environment, as well as the ingredients and materials they are providing to their customers. Eden mentions that the company strives to be completely transparent about what is in their products, as well as the quality-testing that each product receives. Tampon Tribe is active in the local Los Angeles community and can be found at events, as well as panels. Eden plans on continuing to garner feedback from the local community, as well as customers, to enhance products and continue to lead with inclusion in mind.

Eden is excited for the future of Tampon Tribe, and the recent launch of their new absorbent underwear line called Asher’s. The company wanted to create an underwear that was both comfortable and functional, but steer away from a grandmother style of underwear and instead appeal to their diverse audience. She describes this new launch as truly combining tech and textiles together to create a really innovative period care product. “The way they look and feel and move with your body is just something that hasn’t been done before,” Eden states. The line will be anti-odor, antimicrobial, and antibacterial. She mentions that the underwear line, featuring top-tier fabrics, will be perfect for periods and those experiencing light bladder leaks. Asher’s are currently available online and in stores soon.

“One small step for man, a giant step for mankind.” That was the word in the tabloids after Neil Armstrong took his first step onto the surface of the moon back in 1969. And the world of space travel was never the same. Since then, nobody has embodied the ideal of landing even more giant steps for mankind in the wilderness of interplanetary space better than the National Aeronautics and Space Agency (NASA) of the U.S.A., the brain and brawn behind the Apollo Launch that took Armstrong and his fellows to the moon.

But more than just sending rabbits in spacesuits to Mars, NASA has also proven itself to be an invaluable asset to the U.S. government and the world at large in monitoring weather patterns, mapping out the earth and helping to predict natural events, making it one of the most important agencies in the world. And there are some lessons for the ordinary businessman in there, on how a lowly agency in a dusty lab went from being just another alphabet agency to one of the most important in the world. Let’s take a look at some important business lessons you can learn from NASA.

1. Technology Is Key

Unlike a lot of other industries where private corporations are always more progressive in terms of technological adoption, NASA has always been at the cutting edge of technological advancements in the space industry. The best engineers, the best scientists all work for them, making sure they are supplied with the latest these brilliant minds can conjure in terms of technology. And this has made it easy for them to stay ahead of every other entity in the industry and establish themselves as a thought leader in the industry. Technology is key and your level of adoption of the latest tech advancements in your industry will have a profound effect on your ability to implement cutting-edge business practices, especially in this day and age.

2. Delegate Your Needs

Does NASA build all their own spacecraft? Do they manufacture aluminum coverings and tires for rovers and all that? No, they most certainly do not. Yet they certainly have the best equipment in the industry, because they delegate the production of these items to suppliers who have perfected their craft. 

Let’s take o-rings, for example. A faulty o-ring can lead to the crashing and destruction of a space shuttle worth billions of dollars, as the world found out with the Challenger space shuttle disaster in 1986. Now, imagine if the same scientist that is busy calculating how far it is to Saturn is also the same person trying to measure the chemicals needed for making an o-ring. As small as this piece of equipment is, poor attention to its manufacture can cause untold disasters. And NASA has overcome this by creating a supply chain of certified experts in building components parts leaving them to focus on the bigger picture of how to explore space. Delegating will save you a lot of headaches, and allow you to focus on the bigger picture.

3. If You Can’t Win ’em, Work With Them

This might sound like a negative lesson from the perspective of an entrepreneur, but from NASA’s perspective, it holds a cogent lesson. Which is; not everyone will work for you but neither do they necessarily have to be your competitor. In the space industry, either you work for NASA, work with them or look forward to working for or with them. But they do not have a direct competitor. This is because they have positioned themselves as a leader. And leaders do not have competitors. If you can’t convince someone to join your camp, you can help them build their own camp and partner with them. This earns you goodwill and you end up still getting their services for your business. Win-win.

These are some of the most important lessons you can learn from NASA as an entrepreneur.

Undoubtedly, the COVID-19 global pandemic has ravaged the global economy on a large scale. Businesses have been buried in debt, and personal finances are in dire straits. Recent credit card spending trends reflect these negative effects. In spite of that, the average card balance has been increasing steadily for countless years.

Nowadays, $17 billion have been added to the United States national balance during the second quarter of 2021 alone.  In line with this, Arian Eghbali shares a couple of tips and best practices for curbing one’s spending habits and hatching a practical, doable plan to pay off credit card debt.

It’s always important to get to the bottom of a problem and solve it from its roots. The most important thing about clearing one’s credit card debt involves understanding how the debt was accrued in the first place. One way to mitigate this problem is by understanding how credit cards work. Credit comes in handy in many situations, but convenience often comes at a cost.

The longer one carries a balance, the more they will have to pay interest charges. One best practice to always consider is making sure that credit card payments are on time, make it a habit to pay off the full balance every month in a timely and orderly manner. There’s an old saying that goes, “Only charge it if you can afford it,” and it couldn’t be any more true with all the financial woes that people are facing in these trying times. Arian Eghbali maintains his calm composure as he helps people through credit repair and debt settlement, educating them so they can improve their credit rating and live life with financial freedom.

Arian Eghbali is the founder, president, and CEO of the multinational company Enrich Financial. Los Angeles residents might have noticed some billboards around the area spreading the message of credit repair and debt settlement. This is Enrich Financial’s way of reaching out to people and informing them where they can obtain financial assistance in these trying times.

“The most popular service in our company is credit repair, where our skilled credit repair specialists help to repair your bad credit score using practical plans and affordable strategies,” shared Arian Eghbali. He added that through the use of the billboards, they are reaching many people who need such assistance. On the billboards, they had provided information on what kind of help one can get, as well as how to contact the company. 

Enrich Financial has a multitude of efficient strategies to help clients pursue credit repair. The company’s strategies focus on client education on the many aspects of financial management as well as education on how to avoid bankruptcy, managing late payments, getting out of debt, and so much more. With credit repair specialist Arian Eghbali on top of things, individuals will finally realize the importance of credit and how to leverage it towards a better and more financially sound lifestyle.

To know more about the remarkable Arian Eghbali, make sure to visit his company’s official website.

Climate change is a problem that affects everyone.  Even large corporations cannot ignore existential threats to the planet.  If companies want to continue serving customers in future generations, they need a habitable planet on which they can operate.  For this reason, businesses should view sustainability initiatives as they would any other investment into their future.

One company that understands this responsibility is eBay.  The e-commerce giant has taken several steps in recent years to become a greener company.  In their words, “we work to integrate environmental best practices across our global business to support a healthier planet for our community and generations to come. Across our offices, we invest in clean energy, divert waste from landfills and create efficiencies in water usage. We also encourage responsible consumption through the resale of items on our platform, helping to preserve the world’s finite resources.”

eBay’s popularity as a resale site gave them a natural place to start in helping the environment.  By keeping products in circulation longer, eBay is helping to create a circular economy that reduces waste.  For every product bought on eBay, that’s one less item in a landfill AND one less new product that needs to be made.  In the areas of electronics and apparel alone, resales made on eBay conserved 720,000 metric tons of carbon emissions.  That’s more than the annual emissions of Puerto Rico, a territory with more than three million people. 

In pursuit of a sustainable company, eBay isn’t only pursuing initiatives that come naturally to them.  Using the United Nations’ Sustainable Development Goals (SDGs for short) as a guide, eBay is pursuing a wide variety of climate-based initiatives.  For example, SDG #7 promotes the spread of affordable and clean energy.  eBay has the goal of powering their offices and data centers with 100% renewable energy by 2025.  As of 2020, they are 74% of the way towards their goal.  eBay has helped encourage the spread of clean energy by partnering with other companies.  In a recent collaboration with McDonalds, both companies promised to purchase power from Lightsource bp, the largest solar project in Louisiana.  The more large companies agree to purchase power from renewable sources, the more widespread demand and infrastructure for clean energy becomes.

Another ambitious target eBay has set for itself is the reduction of company emissions.  They want to reduce Scope 1 and 2 emissions 90% by 2030, using 2019 as their base year.  The company already has a commitment to be carbon neutral by the end of 2021.  Their greatest source of emissions from down the value chain, counted under Scope 3 emissions, will also see reductions by 20% over the next decade.  eBay’s goals seem dramatic, but they are what science agrees are necessary.

As eBay’s example demonstrates, sustainability and business growth can go hand in hand.  All throughout these projects, eBay has maintained its commitments to customers, sellers, and shareholders alike.  Only by preserving the planet all humans share can businesses continue their success in the decades ahead.