Doctor-developed Enchantment Gel takes sexual wellness into uncharted territory, sets a new standard for sexual health innovation
New York, NY – CERĒ announces its selection as a nominee for the 2023 Beauty Independent Beacon Awards in the Product Innovation category. The prestigious annual award highlights the outstanding entrepreneurs who are pushing the beauty industry into uncharted territory, setting a new standard of excellence, and demonstrating a relentless spirit of innovation. CERĒ Enchantment Gel, developed after five years of intensive research by brand Founder Dr. Amir Marashi, along with Dr. Kimberly Lovie, is among this year’s contenders for its advanced science-based formula and its role in making sexual health a part of the national conversation.
“As doctors, we know that sexual health is an integral part of overall health,” shares Dr. Marashi, an internationally recognized OB/GYN widely known as “the vagina whisperer.” “We are eager to share our Enchantment Gel after years of research. This is the first and only arousal gel to have its efficacy (blood flow to the clitoris) quantified by ultrasound, with findings published in a medical journal.”
As one of the debut products from the first OB/GYN created sexual wellness brand, CERĒ Enchantment Gel introduces a true scientific breakthrough. The proprietary formulation features a special amino acid-based blend of l-arginine and l-citrulline proven to help naturally increase blood flow, warmth, and pleasure. Drs. Marashi and Lovie developed the Clitogram – the world’s premier clitoral ultrasound protocol – in order to demonstrate the gel’s efficacy. Powerful yet gentle, Enchantment Gel is ideal for women to enjoy solo or during partner play. It is also safe for use with CERĒ’s line of female-centered pleasure tools, such as the Lalalena, a revolutionary vibrator designed like the clitoris.
Beauty Independent will announce the year’s winners in a virtual LIVE event on October 11th at 1:00pm ET, followed by a series of bi-coastal celebratory events on October 17th (NYC) and October 19th (LA).
Learn more about the Beauty Independent Beacon Awards at beautyindependent.com/beacon-awards. Discover the expanding CERĒ collection at getcere.com and follow @GetCere on Instagram for sexual wellness tips, sensational product releases, and exciting brand updates. Cerē – Enjoy yourself. Doctor’s orders.TM
CERĒ is pursuing an end to the pleasure gap with the first-ever pleasure product brand designed by physicians. Founded by Dr. Amir Marashi, an internationally acclaimed OB/GYN and vaginal surgeon, Cerē is helping people find and reach their most pleasurable parts, eradicate sexual shame, and put an end to orgasm inequity. Cerē’s pleasure products were developed alongside Dr. Kimberly Lovie, a Harvard and Yale-trained physician, chemist and engineer, through a multi-faceted approach that leveraged their collective understanding of anatomy and engineering to put sexual health at the forefront of every person’s health. Shop the full offering at getcere.com. Follow @GetCere on Instagram for sexual wellness tips, sensational product releases, and exciting brand updates. Cerē – Enjoy yourself. Doctor’s orders.TM