November 30, 2022 - Kivo Daily

A Look at the Vitamin and Supplement Industry

Kivo Daily Staff on November 30, 2022

Supplement usage is a concept that has become increasingly more common in recent years. Of consumers worldwide, 55% to 60% take vitamins and supplements on a daily basis. This overwhelming growth of the supplement industry can be seen around the world, but in the US especially it has skyrocketed. In fact, every demographic has seen a sizable increase. All ages, all genders, and all regions of the country are joining the wave of this newest health craze.

Supplements of all kinds are entering the spotlight. In the past year, American adults have consumed vitamins, specialty supplements, herbals and botanicals, and many others in high volume. The entire market hit record growth in 2021 at a CAGR of 14.5%. These numbers are only projected to rise as the pandemic and other global health factors continue to impact people worldwide. Aging populations with a high percentage of at-risk people are major contributors to supplement usage. In addition, mortality rates are increasing, as the world death rate has increased for four years in a row. As expected, COVID-19 also caused a rise in supplement sales. In 2020, household purchases of vitamins rose to 90%. In addition, all demographics increase vitamin use by 74% to 75%.

New scientific backing for vitamins has fostered an increased confidence in their effectiveness. Studies show that vitamins can improve physiological, cognitive, and functional outcomes. Also, they can reduce injuries and improve general performance during workouts. Vitamins and supplements can even slow the rate of brain shrinkage.

This development of commercial supplements has been pioneered by field experts. Trustworthy figures like Dr. Banafsheh Bayati, Karen Howard, and Dr. Uma Naidoo are only a few of the people who are shaping the supplement industry. These industry leaders have dedicated their professional lives to studying the safety and impacts of these supplements on the general public while pushing this movement forward. It is because of their work that the vitamin and supplement industry is projected to reach a global value of $98.6 by 2031. With a growth rate of 7.6%, fast changes and new trends are inevitable.

The anticipated future of the supplement industry is promising. New categories of products are constantly entering the scene. In fact, sleep gummies on the market are up 1,483% over the past five years. Irish moss is up 650%, and mushroom coffee up 203% over the same time period. In addition, DTC supplement brands are also rising. Truvani is comfortable with $4.4 million in revenue, Trubrain with $11.8 million, and Your Super a shocking $70 million in revenue.

Pre-workout is just another sector of the supplement industry that will continue to grow in popularity. New and effective ingredients are taking center stage, raking in curious and loyal consumers. Ingredients like beta-alanine for muscle fatigue, caffeine for energy, and citrulline for muscle building are at the top of the list.

The vitamin industry will only continue to grow and its nutritional complexity will only deepen. It is imperative to know the industry inside and out, for one’s personal health and the safety of those that they influence.

Valentina Ferrer on Carving a Path Toward the Forefront of the Music Industry

Kivo Daily Staff on November 30, 2022

Art has long been established as a powerful tool to drive change, make an impact, and transform lives for the better. Since time immemorial, pursuing one’s passion in the different fields with art at their core, such as singing, dancing, and acting, to name a few, has not only served as a way to make a name for oneself and make a living. From the get-go, countless artists have capitalized on these professions to send across powerful messages and act as beacons of hope. In the case of Valentina Ferrer, a rising star in the entertainment scene, she hopes to wield the power of music to cement her name in history and empower people at the same time.

Hailing from Venezuela, this 23-year-old hustler and multi-faceted personality has always had an affinity toward music. Since she was seven, Valentina Ferrer has demonstrated the potential to one day take center stage in the highly competitive and saturated industry. Her initial interest in this particular craft transformed over the years, evolving into a deep-seated love that would eventually influence her decisions and prompt her to start carving a path toward the summit of the music scene.

Armed with the goal of reaching the forefront of the industry as a global powerhouse, Valentina Ferrer moved to the United States. This leap of faith was no piece of cake. Immigrating to another country, learning its culture, and building linkages with its people will always pose numerous challenges. Through it all, the potential power player stood firm, pouring her time and resources into honing her skills as a singer and expanding her repertoire of abilities.

Currently, Valentina Ferrer is best known for her distinctive discography. She takes pride in being able to transmit a wave of positive energies and offer comfort through her songs. Moreover, she has managed to impress industry peers and listeners alike for the effort she expends in motivating and empowering women. Considering how the world is yet to achieve a more gender-equal state, every contribution to the cause is crucial, and the extent to which Valentina lends a hand in the movement has been noted.

Since she first started making waves in the music scene, Valentina Ferrer has succeeded, as well, in capturing the attention of music enthusiasts and gaining a fanbase because of her emphasis on individuality. She believes that every artist has their own essence and should not be pitted against each other.

Valentina Ferrer, who followed artists like Beyonce and Rihanna, is setting an example for other aspirants worldwide. She proves a testament to the importance of having a clearcut vision of the future one wants to achieve and a solid commitment to one’s goal in achieving success. As she sets out to reach greater heights in the future, she wants to encourage other dreamers to give it their all and believe in themselves. Only when one has faith in their abilities and the possibility that they will see their dreams come to fruition.

Learn more about Valentina Ferrer by visiting her Instagram, TikTok, and Twitter.

Keep Your Business Productive With The Right Printer

Kivo Daily Staff on November 30, 2022

With digital documentation on the rise, it may seem like the need for printed paper is a thing of the past. For many small businesses, this is far from the truth. In fact, 8 in 10 small businesses around the world rely on printers to perform daily operations, and 50% say they would not be able to operate without one. Businesses in the auto, finance, and law fields can print hundreds of documents each day!

Many businesses choose to continue printing documents because readers are able to understand information better from physical copies than they do digitally. Printed paper encourages longer attention spans and stronger working memory, which can be very important when clients are looking over contracts or other important documents from a business.

Small businesses utilizing printers so much each day can pose problems, though. Many standard printers use ink cartridges which need to be replaced often and can be very expensive. Less than 50% of these cartridges are reused or recycled after they are used and can cause major problems for the environment.

Aside from environmental concerns, some printers can actually pose a security threat.Many internet-connected printers are unsecured, leaving the entire network of a business vulnerable to potential cybersecurity threats. In fact, 2021 saw attacks on devices double, with many businesses experiencing serious consequences.

What’s more, many small business owners make the mistake of purchasing consumer grade printers rather than investing in a business printer. As a result, 53% of owners own printers that break once a month or more. This can lead to significant costs when looking to either repair or replace the printer. While waiting for repairs, documentation is stalled and can lead to serious back-ups within businesses that rely on printed papers.

To avoid these problems, it is important to find a small business printer that is built to withstand the needs of a small business.

An important aspect of a business printer is the warranty. Consumer-grade printers have little to no warranty period, which leaves owners having to cover maintenance fees. Shopping directly from a business printer manufacturer’s website provides the best warranty, shipping, and support. These printers are also made of much more durable materials and are sustainable in even the most high use businesses.

Laser printers are a great choice for small businesses. While traditional ink cartridges use expensive and non-sustainable cartridges, laser printers are a cheap and sustainable option. Laser toner is significantly cheaper than ink, and it does not dry up or expire after long periods of time. When businesses are printing hundreds of papers each day, it is important to make sure there is no risk of ink cartridges running out, and laser printers can guarantee that.

Consumer-grade printers just aren’t built to handle the needs of small businesses. Small business owners already juggle so much each day, finding reliable office equipment should not be a difficult task. Investing in a high-quality business printer can ensure that your small business is staying on top of their documentation and running as efficiently as possible. Learn more on what to look for in a business printer in the infographic below:

How to choose a printer for small business? Laser vs ink? How much your new, local business will print? See the infographic developed by Nowsourcing for Lexmark GOLine.

Day: November 30, 2022

A Look at the Vitamin and Supplement Industry

Valentina Ferrer on Carving a Path Toward the Forefront of the Music Industry

Keep Your Business Productive With The Right Printer

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© 2024 Kivo Daily. All Rights Reserved