Day: March 21, 2022

The possibilities in the creative world are unlimited, and entertainers are finding ways to leverage those opportunities to grow their brands. Stack Pack is a musician and entrepreneur channeling his passions into life-changing projects.

As a global serial entrepreneur, Stack Pack has dipped his hand into many jars and has spent years building careers in music, fashion, and business. Now, he’s switching into the digital world to leverage all the opportunities it has to offer. He has launched a new record label called Digital Domination Group while seeking other ways to build his dream life. He’s also the founder of the digital marketing agency Internet Traffic LLC, which specializes in social media campaigns and digital billboard placements across the world to reach millions of people.  Under the Internet Traffic LLC umbrella, Stack Pack established Internet TrafficMag, a digital magazine company.

With all these companies and the impact they’ve made for years attached to his name, Stack Pack has established himself as an entrepreneur to look out for. He plans to relaunch his digital magazine business this year and extend the company’s services to reach more brands and companies. He has also worked with Preview Models in Hollywood as an artist and fashion model. His extensive reach in the entertainment industry has helped him excel as the head of digital marketing for Afra Flix in North America.

Having such an extensive resume in the entertainment and showbiz business has made Stack Pack a force to reckon with. He also made waves on the audio-chat application, Clubhouse. Stack Pack’s work ethic and existence revolve around building the right connections and making everyday work count. He believes in honesty, transparency, and being straightforward when dealing with people.

In addition to all he’s been building in the business world, Stack Pack still has his music career on lock and has described his new music projects as exciting. The projects he worked on with his brother are being distributed through Intercept Music in California.

Stack Pack’s journey as an entertainer and entrepreneur has been filled with different experiences, and he has used them to propel himself into the authority figure he is today. He believes staying relevant, fresh, and on top of everything new and trendy are the strategies to survive in the cutthroat industry. Also, staying determined over the years has helped him navigate different obstacles. “Don’t ever give up, and if they ever try to put you in a box, break the box and do what you want to do. You are your journey, and you own it,” he said.

A lot of businesses subscribe to a hire slow, fire fast maxim.  This means that they want to take their time in hiring the correct candidate and, if they make a mistake, they will fix their error by termination.  Ideally, a business that follows the first rule won’t have to make good on the second.

But how does the maxim apply in today’s labor market?  The Great Resignation that saw 4.5 million workers voluntarily leave their jobs was only a few months ago.  The recent pandemic has convinced a lot of workers to reevaluate their priorities in life.  Many are leaving their current position in search of a better life balance or more remote options.  When a company has an urgent vacancy, they may feel rushed to secure a replacement.  Due in part to these pressures, almost 3 in every 4 employers say they’ve hired the wrong person for a job before.  When a hiring mistake happens, fixing it by firing someone is unpleasant for all parties. 

It’s time for businesses to do a little reevaluation of their own.  How can your company follow hire slow, fire fast principles in today’s workforce?  What does that phrase really mean in 2022?  To start, it might be easier to cover what it doesn’t mean.  Hiring slow doesn’t mean waiting for the perfect candidate to apply to your company.  Most employees that fit your criteria will still need training in order to excel in their role.  Hiring slow means considering your options before making a decision.  Don’t just hire a candidate because they applied early.

On a similar note, new hires can’t be expected to perform perfectly right away.  Firing fast is not the same as firing on a whim.  Termination is no substitute for training, coaching, or potential role changes to prop up a troubled, but good employee.  The real question is about fit: how well does the new hire fit in with their team?  Do they fall in line with the company’s values?  If a new hire truly is a bad fit, they won’t be happy staying.  Their presence may cause an entire team to suffer.  When that becomes the case, firing should be done directly and with compassion.  Firing may never be easy, but it doesn’t have to be extreme either.  Better.com received major backlash when it fired 900 employees on a Zoom call. Other companies can learn from their mistakes.

Another thing to think about in the hiring process is the candidate’s point of view.  Selective hiring is a luxury not every business can afford.  If your business wants to be able to demand a lot of employees, it needs to be a place where people want to work.  Sometimes that means getting your company’s name out there.  Other times it means examining your work environment.  What benefits do employees receive from working there?  What is the company culture like?  An important aspect of hiring with care and firing when necessary is maintaining a positive corporate culture.