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Digital Marketing Mastery: Promoting Your Business in the Digital Age

Brandon Foster on July 10, 2023

In the modern, rapidly evolving world that relies heavily on digital technology, it is crucial for businesses to adopt effective marketing strategies in order to prosper and achieve success. Simply relying on traditional marketing methods is no longer satisfactory; businesses must embrace digital marketing to maintain a competitive edge. This article will delve into the significance of digital marketing and offer valuable guidance on excelling at promoting your business in the digital era. From understanding the digital landscape to implementing effective strategies, we will delve into the key components of digital marketing success.

Understanding the Digital Landscape

Before diving into digital marketing, it is crucial to understand the digital landscape and its impact on consumer behavior. The proliferation of smartphones, social media platforms, and online search engines has revolutionized how people discover, research, and interact with businesses. Through gaining an understanding of your target audience’s online behaviors, preferences, and challenges, you can customize your digital marketing endeavors to efficiently connect with them and capture their interest. Stay updated on the latest digital trends, emerging technologies, and evolving consumer behaviors to stay ahead of the competition.

Defining Your Digital Marketing Strategy

A well-defined digital marketing strategy serves as a roadmap for achieving your business objectives. Start by setting clear goals, whether it’s increasing brand awareness, driving website traffic, generating leads, or boosting sales. Perform extensive market research to ascertain your target audience, encompassing their demographic information, interests, and online habits. Utilizing these valuable insights, create a well-rounded digital marketing strategy that incorporates various channels, including search engine optimization (SEO), social media, content and email marketing, and paid advertising. Tailor your strategy to align with your business’s unique value proposition and leverage the strengths of each digital channel.

Optimizing Your Online Presence

Your business’s online presence plays a pivotal role in digital marketing success. Make sure your website is easy to navigate, visually attractive, and designed to rank well in search engine results. Implement SEO strategies to improve your website’s visibility and organic search rankings. Harness the power of social media platforms to actively interact with your target audience, disseminate valuable content, and establish a robust brand presence. Generate captivating and enlightening content that strikes a chord with your audience and positions you as an esteemed figure within your industry. Regularly monitor and analyze website analytics, social media insights, and other digital metrics to track your performance and make data-driven improvements.

Engaging with Your Audience

Digital marketing provides unique opportunities to engage and interact with your target audience. Build and nurture meaningful relationships through personalized communication. Respond promptly to customer inquiries and feedback across various channels. Encourage user-generated content and leverage customer testimonials to boost credibility. Implement email marketing campaigns to nurture leads and foster customer loyalty. Embrace the power of social media by actively engaging with your followers, running contests, and creating shareable content. Utilize influencer marketing to reach a wider audience and tap into niche communities. By fostering genuine connections with your audience, you can build brand loyalty and advocacy. Engaging with your audience goes beyond just responding to inquiries and feedback. Encourage user-generated content by running social media contests or featuring customer testimonials, and leverage the power of social media influencers to amplify your brand’s reach and credibility.

Hiring a Fractional CMO

This can be a strategic move for businesses looking to enhance their digital marketing efforts. A fractional chief marketing officer is a highly experienced marketing professional who works part-time or on a project basis, providing expert guidance and leadership in developing and executing effective marketing strategies. By hiring a fractional CMO, businesses can tap into the expertise of a seasoned marketing executive without the full-time commitment and expense associated with hiring a permanent CMO. This approach allows businesses to access specialized knowledge and skills, gain valuable insights, and implement impactful marketing initiatives tailored to their specific goals and objectives. A fractional CMO can provide valuable strategic direction, align marketing efforts with overall business objectives, optimize marketing budgets, and drive growth and success in the digital age.

Measuring and Analyzing Performance

Set up robust analytics tools to track key performance indicators (KPIs) such as website traffic, conversion rates, click-through rates, engagement metrics, and return on investment (ROI). Regularly review and analyze these metrics to gain insights into what is working and what needs improvement. Use A/B testing to optimize your campaigns and landing pages. Continuously refine your digital marketing strategies based on data-driven insights to drive better results and maximize your marketing budget.

By understanding the digital landscape, defining a solid strategy, optimizing your online presence, engaging with your audience, and measuring performance, you can effectively promote your business and achieve your marketing goals. Embrace the ever-evolving digital marketing landscape, stay updated with the latest trends, and continuously adapt your strategies to meet the changing needs and preferences of your target audience. If needed, consider hiring a fractional chief marketing officer to provide strategic guidance and expertise. Digital marketing mastery will empower your business to thrive, expand your reach, and connect with customers in meaningful ways. Embrace the digital revolution and unlock the full potential of your business in the digital age.

Top Trending Digital Marketing Tips to Boost Your Law Business Growth

Brandon Foster on June 12, 2023

It’s 2023, and having your business means that you must have a website if you plan on being visible. This rings especially true for law firms looking to boost their growth and attract new clients. With the vast array of digital marketing techniques available, it can be overwhelming to determine which strategies will yield the best results. But fear not! In this blog post, we’ve compiled the top trending digital marketing tips that are sure to take your law business to the next level.

Build a Professional Website

A professional website is the cornerstone of any successful digital marketing strategy. It serves as your online storefront and can make or break a potential client’s first impression of your law firm. Now, when building a website, it’s important to keep in mind that design is just as crucial as content. It is important for your website to have an attractive visual design and user-friendly navigation, accompanied by prominent calls-to-action that prompt visitors to easily reach out to you. Additionally, ensure your website is optimized for mobile devices since many users access websites through their smartphones or tablets. Your website should also provide valuable information about your law firm’s services and areas of expertise while highlighting case studies and testimonials from satisfied clients.

Implement Effective SEO Strategies

In simple terms, Search Engine Optimization (SEO) aids in enhancing your website’s position on search engines such as Google, resulting in amplified traffic and potential clients. The greatest advantage of understanding how it will help your firm is that, when utilized effectively, it can greatly enhance your online brand visibility, attract relevant traffic to your website, and ultimately generate a higher number of leads and clients for your law business. To start implementing effective SEO strategies, you need to conduct thorough keyword research that aligns with your business goals and target audience. Use these keywords wisely in the content you create for your website or blog posts, ensuring they are relevant and add value to your readers. Another critical factor in effective SEO is having a well-structured website that loads quickly across all devices. This involves optimizing images’ sizes without compromising their quality and using clean code that doesn’t slow down the site. Link building is also crucial in improving your search engine rankings by showing search engines that other websites consider yours authoritative enough to link back to it.

Utilize Social Media Marketing

As a lawyer, you can utilize social media marketing to build your brand, connect with potential clients and drive traffic to your website. The first step would always be to identify the social platforms that are most relevant for your law business. LinkedIn is an ideal platform for B2B networking while Facebook and Twitter are perfect for reaching out to the general public. Instagram and Pinterest can be used if visuals play a crucial role in your legal services. Once you have identified which social platforms work best for you, start creating content that resonates with your target audience. Share informative blog posts, infographics or even host webinars related to legal issues that people are interested in learning about. It’s all about engagement out in the world of social media! Interact with followers by responding promptly to comments or messages they leave on your page. You could also run contests or offer incentives such as free consultations in exchange for shares, likes, or comments. Another effective way of utilizing social media marketing is by using paid advertising features like boosted posts or sponsored ads targeting specific demographics based on location, age group, etc., which will help increase visibility among potential clients who may require legal services similar to yours.

Invest in Online Advertising

Online advertising is a powerful tool that can help law firms boost their visibility and attract more clients. With online advertising, you can reach out to your target audience with precision and efficiency. There are several types of online advertising platforms available today, such as Google Ads, Facebook Ads, LinkedIn Ads, and so on. When investing in online advertising for your law business growth, it’s important to identify your target audience first. By doing so, you’ll be able to create ads that resonate with them and address their needs effectively. Once you’ve identified your target audience, ensure that the ads you create are visually attractive and easyto read. Use engaging headlines and clear calls-to-action (CTAs) to encourage potential clients to take action. Another important thing when investing in online advertising is tracking your ad campaigns’ performance regularly. This will help determine which campaigns are effective or not based on key metrics like click-through rates (CTR), conversion rates (CVR), etc.

Monitor Online Reputation

With the rise of social media and review sites such as Yelp or Google Reviews, customers can easily leave reviews about their experience with your firm. These reviews can greatly impact your business’s reputation and potential new clients. To monitor your online reputation, start by setting up Google Alerts for your brand name and related keywords. This will notify you when someone mentions you or your firm online. You should also regularly check review sites to see if any negative feedback has been left. If you do come across negative feedback, respond professionally and promptly. Apologize for any mistakes made and offer a solution if possible. It’s important to never get defensive or engage in an argument with the reviewer. In addition to monitoring reviews, make sure that all information about your firm listed on directories is accurate and up-to-date. This includes contact information, hours of operation, services offered, etc.

By building a professional website, implementing effective SEO strategies, utilizing social media marketing, investing in online advertising, and monitoring online reputation; law firms can significantly boost their growth. It’s important to note that while these tips may seem simple on paper; they require time and effort to execute successfully. Law firms need to continually analyze data and adjust their strategies accordingly. Digital marketing has become an indispensable part of running a successful law firm. By incorporating these top trending tips into your overall strategy, you can drive more traffic, generate leads and ultimately grow your business significantly!

Mastering the Art of Digital Marketing: Strategies for Success

Brandon Foster on May 30, 2023

In today’s digital age, marketing has evolved significantly, with businesses embracing the power of the internet and digital platforms to reach their target audiences. Digital marketing has become crucial to any successful marketing campaign, enabling companies to connect with customers, build brand awareness, and drive growth. This article explores strategies to help you master digital marketing and succeed online.

Utilize Search Engine Optimization (SEO)

Search engine optimization helps the website you have created rank higher in search engine results pages (SERPs). Conduct keyword research to identify the terms and phrases your target audience is searching for. Additionally, optimize your website’s content, meta tags, headings, and URLs to incorporate relevant keywords. Focus on creating high-quality, shareable content that naturally attracts inbound links. Moreover, the secret to getting SEO results is to look for SEO experts that will help in implementing effective SEO strategies. Leveraging the services of these experts will increase your website’s visibility and drives organic traffic.

Build a Strong Online Presence

Establishing a solid online presence is fundamental to digital marketing success. Create a professional, user-friendly website reflecting your brand’s identity and values. Optimize your website for search engines and leverage social media platforms to share valuable content, and build brand awareness. Consistently provide helpful and relevant content through blog posts, articles, videos, or infographics. A robust online presence establishes credibility, attracts potential customers, and fosters long-term relationships.

Develop a Comprehensive Digital Marketing Plan

To succeed in digital marketing, it’s essential to have a well-thought-out plan. Start by defining your marketing objectives and target audience. Conduct thorough market research to understand customer preferences, behaviors, and trends. Based on this information, identify the digital channels most relevant to your audience and align with your goals. A comprehensive digital marketing plan is a roadmap guiding your actions and ensuring a cohesive and effective strategy.

Once you have defined your marketing objectives and target audience, conducting thorough market research is crucial. This research will provide valuable insights into customers’ preferences, behaviors, and market trends. By understanding your audience’s needs and desires, you can tailor your digital marketing efforts to resonate with them effectively.

Based on the information gathered from market research, you can identify the digital tactics that best reach and engage your target audience. This could include platforms such as social media, search engines, email marketing, content marketing, or influencer partnerships. Each channel has unique strengths and advantages, so choosing the ones that align with your goals and offer the most significant potential for reaching your audience is essential.

Leverage Content Marketing

Content marketing revolves around creating valuable, relevant, consistent content to attract a certain target audience. Develop a strategy that fosters your brand and target audience. Create different content types, such as blog posts, videos, e-books, or podcasts, to cater to different preferences. Share your content across multiple channels, including your website, social media platforms, and email newsletters. By delivering valuable content, you position yourself as an industry expert, build trust, and engage with your audience effectively.

Harness the Power of Social Media

Social media platforms offer a vast opportunity to connect with your target market and build brand awareness. Choose social media channels relevant to your target audience’s demographics and preferences. Create engaging and shareable content that sparks conversations and encourages interactions. Utilize social media analytics to gain insights into your audience’s behavior, preferences, and engagement levels. Leverage paid advertising options on social media platforms for a wider reach and promote your products or services. By effectively utilizing social media, you can expand your reach, foster brand loyalty, and drive traffic to your website.

Embrace Data Analytics and Insights

Data analytics plays a crucial role in digital marketing success. Use analytics tools to track and measure key metrics such as website traffic, conversion, bounce rates, and social media engagement. Analyze the data to gain insights into your audience’s behavior, preferences, and pain points. Use these insights to refine your digital marketing strategies and make data-driven decisions. Regularly monitor and evaluate your performance to identify areas of improvement and capitalize on successful campaigns.Digital marketing has revolutionized how businesses connect with their audience, promote their products or services, and drive growth. By developing a comprehensive digital marketing plan, building a solid online presence, utilizing SEO, leveraging content marketing, harnessing the power of social media, and embracing data analytics, you can master the art of digital marketing and achieve success in the online landscape.

Remember, digital marketing is a dynamic field that requires continuous learning and adaptation. Stay updated with the latest trends and technologies, experiment with different strategies, and always keep your target audience at the forefront of your efforts. With dedication, creativity, and a data-driven approach, you can effectively navigate the digital marketing landscape and propel your business to new heights.

7 Benefits of Choosing a Digital Marketing Agency

Alice Blake on September 14, 2022

Choosing the right digital marketing agency can be a daunting task. With so many agencies available, it can be hard to know which is right for your business. This blog post will discuss some benefits of choosing a digital marketing agency. The benefits for choosing Everygame Red Casino on the other hand don’t need an entire article. They speak for themselves.

First and foremost, an excellent digital marketing agency will have a wealth of experience with online campaigns. They will be able to help you create effective and efficient campaigns that reach your target audience.

Additionally, they will be able to interpret your company’s specific needs and craft a plan accordingly. This will ensure that your campaigns are successful and generate the desired results.

An excellent digital marketing agency also has the resources to execute complex campaigns quickly and effectively. They use state-of-the-art technology to track your campaign’s progress, measure results, and make necessary adjustments.

This ensures that your campaigns are on target from start to finish and generate the most favorable outcomes possible. Ultimately, choosing the right digital marketing agency is essential for several reasons. Working with an experienced company will get the best possible results in your online campaigns. Here are the top benefits you can expect:

1- You Can Focus on Your Business While They Focus on Marketing It

When you partner with a digital marketing agency, you can focus on what you do best—running your business. They care for all your marketing needs, from developing a strategy to executing campaigns and tracking results.

This leaves you free to do what you’re good at while they work to grow your business and achieve your desired results or just browse Facebook. Pretty sweet deal, right?

2- You’ll Have a Team of Experts Working on Your Account

When you work with a digital marketing agency, you’ll have a team of experts working on your account. From strategists to designers to developers, you’ll have a group dedicated to helping you reach your goals.

And here’s the best part: because they specialize in digital marketing, they know all the latest techniques and trends. So, you can be confident that you’re always getting the best possible service.

3- They Keep Up with the Latest Trends

Digital marketing is constantly evolving, which is why it’s so important to work with a team that’s always keeping up with the latest trends and changes. An excellent digital marketing agency will be able to help you navigate these changes and make sure your marketing strategy is up-to-date.

They’ll also be able to recommend new tactics and strategies that could benefit your business. So, if you’re looking for a team that’s always at the forefront of digital marketing, you should consider working with a digital marketing agency.

4- They Have Fresh Ideas, and They Hold You Accountable

When it comes to digital marketing, you need an agency that can develop fresh, innovative ideas. But you also need someone to hold you accountable and ensure those ideas are executed appropriately.

You’ll get that when you work with a digital marketing agency. They’ll help you reach your target audience and achieve your business goals. And they’ll do it in an efficient and scalable way so you can get the most bang for your buck.

5- They Can Provide Unbiased Feedback

When choosing a digital marketing agency, it can be tough to know who to trust. After all, there are so many agencies out there, and they all make the same promises. But one of the benefits of working with a digital marketing agency is that they can provide unbiased feedback.

They’re not going to sugarcoat things for you or try to sell you something that you don’t need. Instead, they will give you an honest assessment of your current situation and what needs to be done to improve it. And that’s something you can’t get from your in-house team.

They’re too close to the project and might not be able to provide an objective point of view. Plus, they probably don’t have the same level of expertise in digital marketing.

6- You’ll Get an Outside Perspective

Digital marketing agencies offer a unique perspective on your business. By working with an agency specializing in digital marketing, you can be sure that they will better understand the latest trends and technologies and can create effective strategies to reach your target audience. Additionally, agencies typically have staff members with substantial industry experience, which can provide valuable insights into how to improve your website or marketing campaigns.

Digital marketing agencies can also provide ongoing support throughout your campaign. They may be able to offer guidance on how to use new technologies and tools, as well as offer advice on how to improve lead generation and conversion rates. This continual support is invaluable if you want to keep your business ahead of the curve. A digital marketing agency is an excellent option if you’re looking for an outside perspective on your digital marketing efforts.

7- They Can Scale Up or Down as Needed

When you’re working with a digital marketing agency, one of the benefits is that they can scale up or down as needed. What does that mean for you? It means that they can adjust their services to meet your needs. If your business is booming and you need more help, they can ramp up their services to meet your demand.

And if your business is struggling and you need to cut back, they can adjust their services accordingly. That kind of flexibility is hard to find, and it’s one of the reasons why so many businesses are turning to digital marketing agencies for help. They know that the agency will be there to support them no matter what happens.

Conclusion

As a business owner, you’re probably constantly looking for ways to improve your bottom line. One way you can do that is by choosing a digital marketing agency that can help you reach your target market and drive traffic to your website.

There are many benefits to working with an agency like this, including expertise in all the major marketing channels, on-site customer support, and monthly reporting so you know how well your investment is paying off. If you’re ready to take your business growth to the next level, consider reaching out to a digital marketing agency today!

Demilo Alanis Provides Necessary Guidance for Growth Management in the Digital Age

Jerry Cooper on October 5, 2020

In today’s world, everything seems to be a click away. A growing number of people are using the internet, which allows most merchandisers to find a new strategy that is promoting online. With so many techniques available, it could be challenging to know which strategies to implement and make the most out of the digital footprint. To be equipped with proven techniques in engaging more customers, Demilo Alanis helps scale business online, automate processes, and define and penetrate target audiences.

Based in Irvine, California, Demilo is equipped and ready to guide anyone through the world of digital marketing. He has his own versatile set of strategies that he had already put time and money into finding what works, so his clients do not have to. His consultancy is about collaboration, meaningfully increasing the reach and encouraging long-term investment in the brand’s longevity.

Targeting male business owners ages 35-55, Alanis provides high quality and cost-effective online marketing solutions that he had developed himself through trial and error and investing in learning specialist strategies for harnessing the power of digital in growing business. His decisive and robust leadership allows him to motivate his team and hold everyone to high standards of responsibility and accountability. He is passionate enough about the business to take risks when he realizes that these risks can benefit the business in the future.

Alanis’s edge from the competition is that he personalizes cost-effective strategies for each of his clients. His unorthodox creative methodologies attract attention and allow him to connect with his target audience. He also has a flexible “done with you” and “done for you” services. He possesses an abundance of experts to get the job done and has a high standard with a commitment to transparency.

Demilo Alanis helps his clients connect with the right customers. The solutions he provides support and sustain his client base’s growth while prioritizing his client’s unique ambitions for their business. By offering a range of services including web design, search engine optimization, copywriting, sales funnel, and advertising development, he aims to take the stress out of finding the best strategy by making the process as simple as a consultation. He demonstrates effective use of technology and can improve an organization’s operational efficiency or expand the reach to consumers. Lastly, he provides exceptional customer service and pays attention to customer concerns quickly and fairly. He needs to understand his customers to connect with them and assist them in fulfilling their goals.

His results-driven methods allow him to add measurable value to every business he has worked with, no matter what kind of business his future clients own. His goal is to develop formidable, long-lasting relationships with and for the companies under his care and allow his client’s to handle their business with their own hands in the future.

Social media and digital marketing have allowed everyone direct access to their target audiences, but they can quickly become confused with all of the different growth management approaches available. One thing is for sure, in this digital age, a powerful online brand presence is essential to making an authentic and lasting impression, and to make that possible, Demilo Alanis is at your service. For more information, visit Demilo Alanis’s website.

28 D.Tales Paves the Way for More Black Creatives in Communications

Jerry Cooper on September 18, 2020

The increasingly widespread usage of the internet in the past few decades has given rise to thousands of digital marketing consultancies for new and old business owners hoping to make it big online and in real life. The company 28 D.Tales Media Group LLC is not a typical marketing consultancy firm. The Black-owned, woman-led communications consultancy firm goes beyond their trade by doubling as an educational hub for students, new business owners, and even seasoned C-suite executives.

The company was founded by Dominique “Nique Marchell” Samuels. 28 D.Tales Media Group LLC specializes in public relations, digital and social media marketing, as well as brand management coaching for mission-driven brands/non-profits, tech companies, and beauty and wellness retail businesses. With experience in utilizing the overlooked details of brands, 28 D.Tales Media Group teaches their clients how to sell their “why” through compelling storytelling tactics using various mediums, e.g., articles, photography, videography, copywriting, email marketing, etc.

What sets the company apart is its double role as an empowering educational platform. Their Instagram and their upcoming membership platform (coming October 2020) both serve as hubs for all things communications for students, new business owners, and seasoned C-Suite executives. Founder Dominique Samuels wanted to establish a company that valued community and service.

During the summer of 2020, 28 D.Tales Media Group implemented its first inaugural internship program, helping eight students who either lost their internships due to the COVID-19 pandemic or who hadn’t ever been afforded an opportunity in the communications and media space. At the end of the course, one intern noted, “28 D.Tales was my first internship in the communications field, and I am so happy it was. Dominique was like a mentor to me and I learned so much.”

Dominique herself is a creative entrepreneur, brand communications consultant, digital storyteller, and African American scholar-practitioner from Trenton, New Jersey, with an eye for detail. After fully realizing her true talent for storytelling, she made a career change to pursue a profession in the art of communication. Started in 2018, fiercely passionate about the way words can influence others and create a better world in which every interaction is mutually beneficial.

In February 2019, at twenty-two years old, Dominique developed 28 D.Tales Media Group. Through details and persistence, she helps bring brands to life by helping them identify their “why” and strategize numerous ways to tell their story, captivating each one’s target audience segments.

28 D.Tales Media Group aims to elevate the social good of organizations to drive change through their strategic communications plans and outcomes that attract and convert their clients’ target audience, inspire action, and cultivate value and community.

The company works to cultivate the community of disruptive organizations and social entrepreneurs to influence change, innovation, and social justice in society. 28 D.Tales Media Group treats clients like family, ensuring every need is met. Through strategic partnership development, forward-thinking, and comprehensive planning, 28 D.Tales is able to provide their clients with viable solutions that incorporate creatively detailed visual and narrative deliverables that educate, inspire, and engage. The company is Black-owned and women-led and intentionally uses their practices to uplift other Black-owned businesses.

In the future, Dominique aims to provide year-round, state-of-the-art internship experiences to help underprivileged Black students to see the power and importance of their role in communications. The trailblazing founder also plans to grow 28 D.Tales Media Group to a staff of fifteen, keeping the small-family feel while taking on larger company contracts with major tech companies.

Learn more about 28 D.Tales Media Group on its website and follow Dominique’s journey on Instagram.

Ethan Donati: How This Socially Anxious Introvert Became An International Speaker and CEO

Jerry Cooper on August 31, 2020

Ethan Donati is an authority in digital marketing, neuromarketing, and public speaking. He is the CEO of My Million Dollar Funnels. This global marketing empire serves clients in five continents, delivering precision and game-changing strategies to conquer the digital space. Ethan particularly excels in neuromarketing, focusing on impacting human behavior to position brands into the market.

My Million Dollar Funnels is hands-on when handling their clients. Each strategy is tailor-made to fit their needs and satisfy their target markets. They go beyond merely managing ads on digital advertising platforms. “We specialize in running ads and campaigns for individuals that want to do presentations, seminars, and webinars to get clients,” said Ethan Donati.

Amid the COVID-19 crisis, My Million Dollar helps countless businesses create their niche and serve impactful content. The company has generated over $500,000 in sales within three and a half months, even in the middle of the pandemic. Ethan Donati and his team are best known for harnessing success for new businesses, unlike most of their competition, which only deliver promising results for big-name brands. Ethan emphasizes that entrepreneurs and speakers alike should master two essential concepts: high converting funnels and high converting presentations.

On top of his entrepreneurial success, Ethan Donati is also a world-renowned public speaker. He has impacted thousands of people in live events worldwide and hence created the business ‘Sold Out Seminars’. Ethan has graced the prestigious TEDx stage, speaking to a diverse international audience about his fields of expertise. He has also graced the same stage as Gary Vaynerchuk and Shark Tank Australia judge Janine Allis.

Aside from that, Ethan Donati is also teaching at the University of Melbourne, Australia’s leading university, tackling neuromarketing and digital marketing subjects. With his expertise in the industry, Ethan is influencing young individuals who aspire to carve their names in entrepreneurship.

Ethan Donati is living an extraordinary life in his many professions. But beyond his achievements, Ethan’s journey was even more impressive. He wasn’t situated in a world where everything was handed to him. The marketing expert had quite a bumpy ride before becoming the man he is today.

Since his childhood, Ethan Donati has suffered from crippling social anxiety. He experienced being kicked out of kindergarten when he was three years old for being “too shy.” In college, he also failed as a student at the University of Melbourne. The constant criticisms of him not amounting to anything got to Ethan.

Nevertheless, Ethan’s spirit did not falter. He continued to chase his dreams, and digital marketing was the answer to his problems. Ethan pursued a career online because he saw it as an opportunity to make a living without needing to socialize with other people. But along the way, Ethan decided he needed to push himself by mastering public speaking.

Witnessing how his grandfather deteriorated from a disease also made him realize how fragile life is. He began asking himself, “I am not going to live forever, so why am I allowing myself to be controlled by this anxiety?” At that point, Ethan became driven to take the reins of his own life and conquer his social anxiety. The moment that he did, Ethan became unstoppable.

Indeed, Ethan Donati has come a long way. Asked what piece of advice he can give to those who are suffering from any form of mediocrity or fear, whether it be not achieving what you are worth or not going all in on your dream life, the marketing expert responded with three life-changing questions instead: “When is fear going to subside? When will you actually put your best foot forward? Have you not waited long enough?”

Learn more about Ethan Donati by visiting his website.

Steven Ridzyowski and Ecommerce Marketing Agency Is Filling the Void That the Ecommerce Industry Needs

Jerry Cooper on August 25, 2020

Steven Ridzyowski is most commonly known for his involvement with being a member of the Forbes Business Council and being the founder of Ecommerce Marketing Agency, EMA. Steven prides himself on his skill set and his ability to provide a true turnkey experience from start to finish without the extra monthly agency fee. EMA specializes in creating Shopify ecommerce online retail stores. His team at EMA specializes in everything from A-Z regarding store design, product trends and research, customer service, media buying (for ads), custom product funnels, and more. It helps bridge the gap between those wanting to get into online retail and don’t know anything about it.

Steven Ridzyowski has 10+ years of digital marketing experience across multiple advertising platforms, following trends and advertising multiple products and brands throughout his entrepreneurial journey. He founded Ecommerce Marketing Agency in the past year because of his success with running multiple 6- to 7-figure Shopify ecommerce stores in the past 4 years.

Now is the perfect time to get started in online retail. He has seen this all prior before the pandemic. As online ecommerce sales grew, large big-box retailers who didn’t adapt to online marketing, social media, or who did not have any online presence ended up shutting down. They didn’t follow the trends and shift to online or were just stuck in their own ways. If businesses need any reason to not be stuck in the past and old ways because that’s what they’re used to, the current situation is that reason.

The pandemic the world is currently facing is horrible, but there is one thing for sure, and that is the rise in online retail and social media marketing. Businesses need to realize quickly that if they don’t adapt and get an online presence, they may be forced to close. This pandemic has also brought on one of the biggest obstacles for Ecommerce Marketing Agency. That obstacle is fear and the inability to accept change.

Businesses are scared to invest in the future because (1) they may not have the money because of the financial hardships of the pandemic, (2) they don’t want to adapt to change, and (3) they’re scared to do something new and comfortable with what they currently have. However, with the power of social media and going viral, businesses can take advantage of this time. It’s important for businesses to take advantage of the opportunity right now, but they need to attack this head-on and trust the trend that’s been happening for the past 5 years.

As for what is next for Steven Ridzyowksi, he has big plans in the works, including a partnership with All Done Consulting (ADC), whose founder is Ryan Morgan. Ryan Morgan is an industry leader among top business brokers. His company All Done Consulting specializes in lead generation and sales funnel for online businesses.

This partnership between All Done Consulting and Ecommerce Marketing Agency plans to provide clients and brick-and-mortar businesses with the best quality of a turnkey ecommerce service. ADC and EMA both have proven results across multiple online retail stores built on product trends throughout the years. They have the ability to follow trends and create product funnels across hundreds of different products while dialling in the right demographics to target. Doing this allows their business and their client’s stores to continually sell no matter the time of year or season.

Steven’s agency, along with Ryan’s, is what fills the void to take online retail stores to the next level. This partnership will allow future clients and businesses to start and grow among these difficult times. To follow along Steven Ridzyowski’s journey in business and future ventures, follow him on Instagram.

Entrepreneur Ryan Engh Making the Most of the Serial Entrepreneur Life

Jerry Cooper on July 31, 2020

It’s highly unlikely that anyone would drop the promise of a sports career for anything. But for Ryan Engh, it was a clear choice. He knew his calling was to become a digital entrepreneur. Today, the business-savvy tradesman reaps the rewards of making the right choice.

Ryan, also known as the serial entrepreneur of digital marketing, is a former D1 baseball player who left behind a career in sports to pursue his true calling as an entrepreneur. His first big break in business came in real estate investing. During college, Ryan learned all that he could about building up credit scores and used his acquired knowledge and skill to start investing in top-tier properties in local markets. During this time, he also learned how to network and socialize. Those interpersonal skills proved to be useful for the entrepreneur in the long haul.

Ryan’s most notable business success comes from his work in digital entrepreneurship. He picked up most of his technical knowledge from the online business legend Tai Lopez after spending some time under the business expert’s SMMA program. Ryan finished the course with flying colors and became the top of his class. Before graduating from college, Ryan had already started building his next venture, a social media marketing agency that would provide marketing consultancy and strategy work for some top-tier clients.

Ryan put in significant amounts of effort, time, and resources into becoming the best entrepreneur that he could be. He continued to learn all that he could about real estate markets while also building his social media agency work. By the time Ryan turned twenty, he had already founded multiple digital marketing firms with strategic partners.

Later on, Ryan received acknowledgment from KTEN and FOX34 as “The Serial Entrepreneur for Digital Marketing” and “Future Business Mogul.” He also entered the Top Twenty People to Follow in the 2020 list by Yahoo.

While some might think of Ryan’s baseball career as a waste, the business mogul holds no regrets. Today, he enjoys the game of entrepreneurship and the many fruits that his endless labor brings him. Apart from operating multiple digital marketing agencies, Ryan takes the helm of a multi-family real estate investment company. He’s also created many e-commerce stores that turn in significant profits for the business owner.

To reward himself for his hard work, Ryan likes to live on the finer side of life. He’s often taking private flights for business and pleasure and attending exclusive events such as the 2020 NFL Honors night.

The entrepreneur is only beginning. Considering that he has accomplished so much at a young age, one can only imagine what else he is capable of achieving next. Ryan shows no signs of slowing down and continues to reinvent and push himself to greater heights. In the process, he also takes other rising entrepreneurs under his wing and gives them guidance and mentorship.

Recently, Ryan decided to move out of his high-rise apartment in Miami and build a life for himself in a low-key beach town near Tampa, Florida. Learn more about Ryan Engh by visiting and following him on his Wikitia page and Instagram account.

Transparency and Communication Are StratDev Digital Marketing’s Simple Secrets to Success

Jerry Cooper on July 13, 2020

StratDev Digital Marketing is a full-stack digital marketing agency located in Santa Barbara, California. The company, headed by founder and President Jordan Calderon, specializes in delivering digital marketing solutions to help clients establish a digital presence. StratDev Digital Marketing prides itself on its reputation for transparency and communication.

The current success of Jordan’s agency is a reflection of his experience in the industry. At only 21 and while juggling earning a degree at UC Santa Barbara, Jordan has dabbled in digital marketing strategy and planning, omnichannel execution and optimization, web technologies and platforms, and analytical data reporting. Jordan also has experience in leadership and mentoring, startup environments, and e-commerce and automation.

Jordan has also poured his experience as the founder of college apparel e-commerce company, College Clout, into StratDev Digital Marketing. Jordan was able to expand College Clout into a nationally recognized company just through his digital marketing efforts alone. He then started StratDev Digital Marketing and, through his marketing talent and portfolio, was able to grow the agency into a six-figure company within half a year of launching.

StratDev Digital Marketing is a fast-growing agency offering services in search engine optimizations (SEO), web development and design, digital PR, social paid media, and in-target/performance marketing. The agency works with small to medium-size businesses in the Southern California area, as well as startup companies in accelerator programs across the United States.

Most of the agency’s clients have worked with other marketing agencies before choosing StratDev Digital Marketing. These prior agencies would take the client’s money and only contact them at the end of the month for another payment. Jordan made sure his company would be different. StratDev Digital Marketing remains transparent and encourages consistent communication with its clients. The agency shares its successes and pivots strategy when things could be improved and expends efforts to ensure its clients remain in the loop.

StratDev Digital Marketing’s strong workflow allows its average client to see a return of investment (ROI) between a 3-5x multiplier. A testament to their efficiency, Jordan’s clients stay with StratDev Digital Marketing for ten months, on average, which is much higher than the industry standard. Jordan’s strategies, through his agency, are results-centric and carry the reputation of being an investment instead of an expense for clients.

Born out of the desire to help and make a substantial positive impact on the businesses of fellow entrepreneurs, Jordan’s agency is affecting lives and companies for the better. By setting itself apart as an agency of transparency and communication, StratDev Digital Marketing is becoming the standard for digital marketing services in the United States.

Jordan is currently a mentor at SCORE Santa Barbara, was admitted into the Young Entrepreneurship Council (YEC), and has served as a keynote speaker for TEDxTalks. Working hard for his agency, Jordan strives to maintain his company’s outstanding reputation and perfect the agency’s services.

To learn more about StratDev Digital Marketing, visit their official website. A video by Eggplant Condoms CEO Christian Dolowy talking about StratDev Digital Marketing may be viewed on Vimeo. For updates on Jordan Calderon and his steady rise to the top, follow him on his Instagram account.

Tag: digital marketing