By: Jennifer Down
In a world where the beauty industry is constantly evolving, Good Condition has emerged as a pioneering brand that seamlessly blends luxury with sustainability. Founded by Cherie Baughn in June 2023, this innovative skincare company is capturing the attention of discerning consumers and beauty enthusiasts who prioritize both quality and environmental responsibility.
Good Condition was born from Cherie Baughn’s passion for good design and her commitment to creating sustainable products. With a background as a usability and accessibility expert, Cherie leveraged her expertise to develop a brand that offers the best of both worlds: high-quality skincare products and eco-friendly practices. “I wanted to create a skincare line that not only delivers exceptional results but also aligns with the values of today’s conscious consumers,” Cherie explains.
The brand’s product line features luxurious lotion bars, each meticulously crafted by hand in small batches using only USDA-certified organic ingredients. This ensures that every product is free from synthetic fertilizers and pesticides, providing consumers with pure and safe skincare options. “Our ingredients are carefully selected to ensure the highest standards of quality and safety,” says Cherie. “We believe that what you put on your skin should be as clean and natural as possible.”
Good Condition’s lotion bars are designed to cater to various skin types and preferences. The Plain is a fragrance-free option perfect for sensitive skin, while The Luxe features natural, unrefined cocoa butter for a truly indulgent experience. Other offerings include The Standard, infused with plum kernel oil and coconut essential oil, and The Repair, which combines French lavender and vanilla for soothing skin repair. For facial care, the brand offers The Day Glow, enriched with Vitamin E and squalane for daily nourishment, and The Night Recovery, which contains natural retinol for gentle nighttime skin renewal.
One of the standout features of Good Condition is its commitment to sustainability. All products are packaged in biodegradable, compostable, and 100% recyclable paper holders, eliminating the need for plastic. This eco-friendly approach not only reduces waste but also resonates with consumers who are mindful of their environmental footprint. “Our packaging reflects our dedication to sustainability,” Cherie notes. “We want to make it easy for our customers to make choices that are good for their skin and the planet.”
In addition to its exceptional product offerings, Good Condition operates with a strong ethical foundation. The brand is MADE SAFE® and Leaping Bunny® certified, ensuring that all products are free from harmful chemicals and have not been tested on animals. This commitment to ethical practices further solidifies Good Condition’s reputation as a leader in the luxury skincare market.
Good Condition recently opened a flagship store in the historic San Marco district of Jacksonville, Florida. This new location allows customers to experience the brand’s products firsthand and learn more about its sustainable practices. “We’re excited to have a physical space where we can connect with our customers and showcase our commitment to quality and sustainability,” says Cherie.
Photo Courtesy: Good Condition
As the brand continues to grow, it has become a favorite among influencers and beauty aficionados who appreciate its unique blend of luxury and responsibility. With seasonal releases and plans for new specialty facial treatments, Good Condition is poised to continue its upward trajectory. “We’re constantly looking for ways to innovate and expand our product line while staying true to our core values,” Cherie shares.
Good Condition’s rise in popularity is a testament to the growing demand for products that are both effective and environmentally friendly. As Cherie and her team continue to push the boundaries of what luxury skincare can be, it’s clear that Good Condition is not just a brand—it’s a movement towards a more sustainable and luxurious future in beauty.
Explore the full range of products at Good Condition and join the community of those who believe that luxury and sustainability can go hand in hand.
Published by: Martin De Juan
