It’s nearly impossible to scroll through Instagram or Facebook today without seeing some kind of ‘lose weight fast’ ad or gimmick. The amount of fitness information, misinformation, supplements, and super-food products swirling around the digital space can make it harder than ever before to identify what is real and authentic. That’s why so many people, especially women, will give up on their health dreams for 2021: they will feel like it’s futile.
The ONE Guys were tired of witnessing this kind of phenomenon as the fake fitness information continued to dominate online. That’s why they decided to do something different, and possibly unpopular: create a fitness program and platform that is based on real, long-term results tapping into the female menstrual cycle.
Not afraid to look at something often marked as ‘taboo’ in traditional marketing today, the ONE Guys have devised a platform that empowers women to not only lose weight in a healthy way for their personal bodies, but to do it in sync with their cycle and inner psychology behind weight loss. Understanding that the hormonal changes, energy shifts, and food cravings can make it especially hard for women to lose weight if they are not in touch with their bodies, the ONE Guys are providing women everywhere with insight into how their cycles and weight loss pair up.
“Menstruation is just as much a physical experience as it is a psychological experience,” said Ryan, Co-Founder of the ONE Guys. “It’s not talked about enough, leaving women with a disadvantage when it comes to effective weight loss. We are passionate about helping women to navigate the physiological changes across the month, so they can achieve the health and fitness levels that they desire—and deserve.”
Ryan went on to state that the empowerment and understanding of the menstrual cycle can help women overcome lack of motivation and the typical frustrations that make the entire journey too laborious at times.
The Natural Approach to Weight Loss
“We are not a quick fix nutrition company that is promising results overnight. Why? Because that’s impossible in the health space,” said Hayden, Co-Founder of the ONE Guys. “We educate our participants on how to create the body of their dreams while also emphasizing how to sustain the hard-earned results long-term.”
The ONE Guys program is based on the “whys” and the “hows” of losing weight, not just the “whats.” The platform will track each participant’s cycle and sync their entire program with this information to optimize fat loss easily and effectively. All of this information will be gathered and accessible online.
The ONE Guys provide a hybrid of 1-1 online coaching with an in-depth educational course that teaches women how to become self-sufficient. With emphasis on the menstrual cycle and the psychology of fat loss, which no one is ever comfortable talking about, the ONE Guys also include lifetime access to the educational course that covers A to Z in the world of health and happiness.
To date, the ONE Guys have helped over 30,000 women transform their bodies and gain confidence in the way they look and feel.
For more information, or to work with the team, visit @ryansmith_o.n.e on Instagram.