Taylor Swift dropped her first original Album in two years. Called “Midnights,” the Album hits hard among fans.
Taylor first announced that she plans to release a new album during the MTV Video Music Awards. During the awards night, she received Video of the Year, and when she went on stage to accept the recognition, she teased people about her October album. So naturally, Swifties, a term for Taylor Swift fans, went into a frenzy, excited with what their idol prepared for them.
The 11-time Grammy Award winner has been tirelessly working with her team in recreating her past albums after a fallout with her former label, Big Machine Records. “Midnights” proves to be a different taste of Taylor’s music. From the folk-rock vibe of her Folklore and Evermore albums, Taylor chose to take a more mainstream sound.
“Midnights is a collage of intensity, highs and lows and ebbs and flows. Life can be dark, starry, cloudy, terrifying, electrifying, hot, cold, romantic or lonely, just like Midnights. Which is out now,” Taylor wrote.
A big Taylor hit
When Taylor released the Album, fans immediately rushed to Spotify to listen to the songs. However, the massive traffic caused Spotify to crash, and users reported the outage. Despite that, music enthusiasts still consider Taylor’s Album a success. The 13-track album is made possible by Taylor as its writer, producer, and performer. Of course, Jack Antonoff, her long-time partner, helped Taylor polish and finally drop the Album. Fans took to social media and expressed their awe for Taylor’s tracks.
“Can’t stop listening Midnights. This entire Album is amazing! You’re so genius, @taylorswift13!” tweeted a fan.
“Taylor Swift mothered so hard with Midnights no one will ever come close to her level of prodigiousness. This woman is not just a talented writer but also a clever musician. I never doubted her,” said another fan.
Although others noted some loopholes, music critics nevertheless lauded Taylor for another musical success. Alexis Petridis of the Guardian graded Midnights with five stars, meaning a perfect rate.
“(The sound is) pop rich with self-loathing and stereotype-smashing, (and) misty, atmospheric and tastefully subdued,” he said.
“Midnights delivers her firmly from what she called the ‘folklorian woods’ of her last two albums back to electronic pop,” Petridis added.
The critic also highlighted Taylor’s collaboration with Lana del Rey, and how it impressed him and the fans.
“Snow on the Beach (is) beautifully done – a perfect gene-splice between their two musical styles with a gorgeous melody – but it’s a long way from a grandstanding summit between two pop icons: there’s a striking lightness of touch about it, a restrained melding of their voices.”
Meanwhile, Mikael Wood of the LA Times and Matthew Neale of Clash Music both told of Taylor’s prowess manifesting in the tracks.
“She’s playing with cadence and emphasizing the grain of her voice like never before … eventually you stop caring what’s drawn directly from Swift’s real life and what’s not,” Wood said.
“Defined by dark nights of the soul and cast in the same bluish-purple hues, ‘Midnights’ offers little of revelatory purpose to those who have yet to succumb to Swift’s charms.” Neale explained.