November 15, 2025 - Kivo Daily

eBay’s 2025 Comeback: How AI and Strategy Are Reshaping Online Shopping

Kivo Daily Staff 2 on November 15, 2025

eBay has long been one of the pioneers of online marketplaces. During the early 2000s, it was at the forefront of e-commerce, but in recent years, competition from Amazon and Walmart made it difficult to maintain its dominance. By the mid-2010s, eBay’s future seemed uncertain as newer platforms took a larger share of the market.

Fast forward to 2025, and eBay is seeing a resurgence. With the implementation of artificial intelligence (AI), stronger financial performance, and increasing investor confidence, eBay is reasserting itself as a modern marketplace catering to today’s consumers. The company is embracing a future that prioritizes convenience, personalization, and trust over nostalgia.

The Role of Artificial Intelligence
In 2025, eBay has made AI central to its growth strategy. The platform now offers AI-powered tools like smarter product recommendations and enhanced shipping estimates. These tools aim to improve the online shopping experience for both buyers and sellers.

For consumers, the AI-driven features ensure more accurate delivery timelines and personalized suggestions, making it easier to find items they are interested in. Sellers also benefit from AI, with tools that optimize listings and help improve pricing and visibility. eBay hopes that these technological advancements will help rebuild trust, especially after a period of inconsistent service.

Financial Momentum

eBay’s financial performance in 2025 signals strong growth. In the third quarter, the company reported a revenue of $2.8 billion, a 9% year-over-year increase. Gross merchandise volume (GMV) hit $20.1 billion, showing a solid return of buyers to the platform.

With strong operating margins above 20%, eBay is well-positioned to continue investing in its technological developments while also rewarding shareholders. The company has repurchased $757 million in shares this year, which highlights its renewed focus on delivering value to investors.

eBay’s 2025 Comeback How AI and Strategy Are Reshaping Online Shopping

Photo Credit: Unsplash.com

Unlike Amazon, which prioritizes speed and scale, eBay’s identity continues to revolve around uniqueness. The platform’s appeal lies in collectibles, secondhand goods, and niche products. In 2025, eBay is doubling down on this identity by blending its traditional focus on rare items with the latest AI technology.

eBay remains the go-to marketplace for rare sneakers, vintage electronics, and limited-edition trading cards. As trends like resale and sustainability grow, eBay is well-positioned to cater to shoppers looking for distinctive items. This approach helps the platform stand out in an increasingly crowded marketplace.

Investor Confidence

In 2025, eBay has earned renewed investor trust. Its stock price has risen by more than 45% year-to-date, reflecting strong financial results and growing optimism about the company’s future. Over the last three to five years, eBay’s stock has seen more than 100% growth, signaling that investors believe in the company’s strategic direction.

CEO Jamie Iannone’s leadership since 2020 has been a major factor in eBay’s turnaround. Under his guidance, the company has streamlined its operations, shedding non-essential businesses and focusing on strengthening its core marketplace. This has allowed eBay to align its goals with evolving consumer expectations, further boosting investor confidence.

eBay’s focus on improving the consumer shopping experience is evident through AI-driven recommendations, more intuitive search tools, and enhanced fraud protection. These upgrades create a smoother and more reliable experience for buyers, addressing long-standing concerns about trust.

For sellers, eBay offers data-driven insights to help optimize their pricing strategies and improve listing visibility. This combination of AI and enhanced security measures reflects eBay’s commitment to providing a better, more reliable platform for both buyers and sellers.

Staying Relevant in a Changing Market

As eBay continues to evolve, it faces the challenge of staying relevant in an ever-changing e-commerce landscape. Platforms like Amazon and Walmart continue to lead, but eBay’s unique identity in the resale, collectibles, and niche markets sets it apart from the competition.

The rise of resale culture, sustainability, and a growing interest in collectibles play to eBay’s strengths. Younger consumers, who are increasingly seeking unique and sustainable products, are finding a natural fit on the platform. These shifts help eBay remain relevant, even as the broader e-commerce space becomes more competitive.

eBay’s strategic expansion is not limited to the U.S.; the company has focused on international growth, particularly in regions where resale markets are on the rise. AI tools have been instrumental in facilitating cross-border transactions by making shipping estimates more accurate and simplifying currency conversions. This global reach helps eBay continue to differentiate itself as a marketplace for unique items.

Reinventing a Marketplace

Looking forward, eBay’s ability to maintain its momentum will be crucial. The company has already shown significant progress, but with tough competition from giants like Amazon, Walmart, and emerging resale platforms, sustaining growth will require continuous innovation.

The future for eBay will likely depend on its ability to keep up with evolving consumer needs while maintaining the core values that have always set it apart. By investing in AI and focusing on unique products, the company is positioning itself to continue adapting to the ever-changing digital landscape.

eBay’s 2025 comeback signals more than just financial recovery—it represents a complete reinvention of its marketplace model. By embracing AI, focusing on distinctive products, and aligning with current trends, eBay has positioned itself to thrive in a competitive e-commerce environment.

For buyers, these changes mean a more reliable and enjoyable shopping experience. For investors, eBay’s performance reflects a company ready to meet the challenges of the modern digital economy. As eBay continues to evolve, its comeback in 2025 proves that legacy companies can adapt to meet the demands of today’s market.

Turning Family Ghosts Into Fiction: How Addiction Shaped Dave Pomfret’s Debut Novel

Kivo Daily Staff on November 15, 2025

By: Adrian J. Suarez

Every family carries its shadows. Some inherit old wounds, unspoken struggles, or patterns that may echo through generations. For many artists, these inherited burdens become the raw clay of creation, often transformed into stories that give shape to pain and meaning to resilience. Songwriter-turned-novelist Dave Pomfret is familiar with this process. His debut novel, Lilly, weaves together his own family’s battles with addiction and mental illness into a thought-provoking exploration of trauma, love, and fractured reality.

The story centers on Allan Isaac, a man who feels haunted by his family’s legacy of instability. In his quest for normalcy, Allan sketches an imaginary daughter named Lilly, hoping this act of creation might help bind his fractured family together. However, Allan wakes to a world that insists Lilly has always been real. What was meant to be comforting fiction becomes a terrifying challenge to his perception of reality.

For Pomfret, writing Allan’s journey felt deeply personal. “Those ghosts were familiar,” he shares. “The fear of repeating patterns, the inherited trauma, and the sense that chaos might always linger beneath the surface.” He didn’t set out to write a memoir, but instead used fiction to explore truths he understood intimately. Lilly became a vehicle for asking difficult questions: How might we begin to break cycles of pain? Can love persist when reality itself seems fractured?

The novel does not shy away from difficult emotions. Allan grapples with confusion, guilt, and the unsettling possibility that he may be losing his mind. Yet Pomfret manages to imbue the story with something unexpected: surreal humor. “Humor was a survival tool in my family,” he explains. “Even in the hardest times, finding something absurd or darkly funny kept us breathing. It felt authentic to let Allan have that too.” This balance gives Lilly its unique rhythm—raw pain tempered with moments of strange, disarming levity.

Pomfret dedicates the book to others walking similar paths. “To those who’ve battled addiction, mental illness, or loss,” the opening page reads. “May it remind you that even in the chaos, connection and love can still endure.” This sentiment is not merely symbolic but also forms the backbone of the story. Allan’s journey isn’t just about reclaiming his sanity—it’s a quest to maintain connections against overwhelming odds. His character resonates with anyone who has felt burdened by their past while striving to build something better.

Transforming personal pain into art was no easy task. “You have to dig into places that hurt,” Pomfret admits. “But there’s healing in giving those feelings shape. Fiction allows you to hold them at arm’s length, examine them, and perhaps even find meaning in the mess.” He didn’t write a textbook on addiction; rather, he created a mind-bending story where the true monster isn’t just substances or illness but the way trauma distorts one’s sense of reality.

Lilly ultimately becomes a testament to resilience. Through surreal twists and emotional chaos, Allan continues to search for truth and fight for the people he loves. Pomfret’s personal journey mirrors this. By facing family ghosts through fiction, he crafted a story that connects with readers far beyond his personal experience. It serves as a reminder that our struggles, however messy, can fuel powerful acts of creation and connection.

Experience Dave Pomfret’s debut novel, Lilly, a psychological exploration of inherited trauma, love’s endurance, and the courage to confront the ghosts we carry. Find it now on Amazon, at all online book retailers, and in major bookstores.

Disclaimer: This article and the book discussed reflect the personal experiences and creative interpretations of Dave Pomfret. The themes of addiction, mental illness, and trauma are explored within the context of fiction and may not be representative of all experiences. Reader discretion is advised for those who may find these topics sensitive or triggering.

Day: November 15, 2025

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