How Does Inflation Affect Small Businesses?

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While inflation may be affecting us all right now, no one is feeling the impact quite as much as small business owners. As many as 85% of small business owners are concerned about inflation, and with good reason, as inflation poses significant challenges. Not only is inflation reducing customer purchasing power, but rising costs of raw materials and labor are increasing operating costs and squeezing profit margins.

Small business owners are having to find ways to absorb these rising costs or face passing them on to their customers. Inflation can be a constant challenge to small businesses. To mitigate its impact, small business owners must prepare by understanding how inflation affects their businesses and identifying effective strategies to manage it.

What is inflation?

Inflation is the continuous increase in the prices of goods and services over a period of time. While economic factors mean it’s a feature of daily life, inflation is considered a negative.  It occurs due to the rising cost of products and services and can lead to consumers buying less. Rising prices can result from increased production costs, changes in demand and supply, government policies, and excessive money supply. It impacts the economy, consumers, and businesses by contracting purchasing power, eroding the value of savings, and reducing confidence in investment decisions and business operations. 

How inflation affects small businesses

The US economy experienced record inflation levels during 2022, with the consumer price index (CPI) up by 8.3%. This inflationary pressure affects small businesses in several key ways.

Higher costs of goods and services

During inflation, costs typically increase for all kinds of necessities, from labor and raw materials to utilities. As this can seriously squeeze profit margins, small businesses may struggle to absorb these increased costs and may have to pass them on to the customer.

Reduced consumer sales and spending

With higher costs of goods and services, consumers typically have less disposable income for purchasing non-essential items, leading to reduced sales. This can mean small businesses struggle to maintain profitability and compete against larger businesses that can absorb the effects of inflation more efficiently. 

Increased prices

Inflation makes running a business more expensive, forcing businesses to increase their prices to mitigate the effects.  Around seven in 10 small business owners have had to raise prices to cope with the impact of inflation. This can reduce the business’s competitiveness as customers may want to avoid paying these higher prices. Inflation also makes it more challenging to determine the optimal prices for goods and services if prices are rising rapidly. 

Planning and budgeting uncertainty

Inflation can create uncertainty within the economy, industry, and business environment. It can make it significantly more challenging to plan for the future. The rapid changes in costs and pricing can make it much harder for small businesses to budget, determine operating expenses, manage cash flow, and make accurate financial projections. 

Borrowing and financing

Inflation can cause interest rates to rise, making it more expensive for small businesses to get credit. This could prevent some small businesses from being able to access the affordable financing options they need to grow and expand. However, inflation can sometimes work to business owners’ advantage when they have older debt. Those with fixed-rate credit lines can make repayments based on their old rates, making the debt cheaper than new funding.

“A credit card with cashback rewards tailored to the needs of the business can help offset increasing costs. It also allows for better expense tracking and financial planning, helping small businesses navigate the challenges posed by inflation.”

David Luck, Founder and CEO of Capital on Tap

Not all small businesses will feel the impact of inflation as sharply as others. Small businesses that are focused on non-essential items are likely to face greater effects as consumers concentrate more of their spending on essential goods and services.

How can small businesses cope with inflation?

Inflation presents a number of crucial challenges for small businesses. As their costs rise, small business owners must consider ways to adapt and navigate these complex economic conditions to maintain profitability.

Cost management

Small businesses should look for ways to keep expenses low by cutting back on non-essential costs and reducing production costs. This could mean negotiating better deals with suppliers, reducing wastage, and optimizing operational efficiency.

Diversify suppliers

A small business relying on just one supplier can make the business significantly more vulnerable to price fluctuations. Changing or expanding suppliers can provide more flexibility and options to negotiate better prices.

Pricing strategies

A common tactic small businesses use to mitigate the rising cost of inflation is to adjust their pricing strategies by gradually increasing prices to maintain profit margins. However, before doing so, it’s important to consider current market conditions and competitors’ pricing to ensure the business can effectively balance profitability and competitiveness.

Consider available financing

A small business credit card can help manage short-term small business cash flow and finance needs during periods of high inflation. Many of these cards offer rewards, flexible payment terms, and expense tracking to help small businesses bridge gaps in cash flow and manage expenses.

Monitor consumer demand

Monitoring the market and changes in consumer behavior and demand can be invaluable. It enables small business owners to adapt their offerings to align with consumer preferences and adjust marketing strategies to maintain or increase sales.

Impact of inflation on small businesses: Summing up

Inflation poses significant challenges for small business owners, from contracting profitability and purchasing power to affecting operational decisions and forecasting. Rising costs combined with planning uncertainties and reduced market demand make it essential to introduce effective strategies such as cost management, adjusting prices, and exploring available financing to successfully navigate the challenges of inflation.

Modern Spiritual Movements and Their Take on Hope

In an ever-evolving world, marked by rapid technological advancement and socio-cultural shifts, humanity’s quest for spiritual solace remains a constant. This inherent longing for meaning, purpose, and connection has given rise to a myriad of modern spiritual movements, each offering fresh perspectives on age-old questions. Central to many of these contemporary spiritual ideologies is the concept of hope. It serves as a binding thread, weaving diverse doctrines into a tapestry of optimism and resilience. As society progresses, so does its interpretation of spirituality, making room for an inclusive, forward-thinking perspective. This metamorphosis reflects our dynamic essence, emphasizing the adaptability of spiritual beliefs.

The Digital Era’s New Spiritual Wave

Today’s spiritual seekers, especially millennials and Gen Z, are gravitating towards non-traditional, eclectic, and often hybrid spiritual practices. While the foundational religions remain significant, there’s a noticeable surge in movements that blend Eastern and Western philosophies, ancient wisdom with modern science, and ritualistic practices with pragmatic spirituality. The likes of yoga, meditation, and mindfulness have found universal appeal, transcending their cultural origins. In the heart of these practices is an emphasis on cultivating hope and inner peace. With the rise of the internet, the accessibility to diverse spiritual resources has expanded exponentially. This digital embrace has democratized spiritual knowledge, breaking down traditional barriers and fostering global connections.

Ben Courson, a vocal advocate for hope in the 21st century, stands as a prime example of this modern spiritual amalgamation. Drawing from traditional Christian values while integrating modern self-help and positive psychology, Courson underscores the timeless relevance of hope. His teachings resonate with a wide demographic, suggesting that the core essence of hope remains unchanged even as the means of its dissemination evolve. By blending tradition with modernity, Courson presents spirituality in a format that appeals to the contemporary seeker, bridging generational divides.

Postmodern Spirituality: Fluidity and Individualism

One defining characteristic of modern spiritual movements is their resistance to rigid structures and dogmas. Instead, there’s an embrace of fluidity, allowing individuals to craft their spiritual paths based on personal experiences and inclinations. This postmodern approach to spirituality champions the idea that hope is not confined to scriptures or established religious narratives. It can be found in everyday experiences, personal introspections, and even communal gatherings devoid of religious affiliations. The freedom to interpret and define one’s spiritual journey marks a departure from traditional dogmas, fostering a more inclusive spiritual landscape. It accentuates the idea that each individual’s connection with the divine is unique, yet universally significant.

For instance, the popularity of spiritual wellness retreats, sound baths, and shamanic journeys underscore this trend. Participants are not just seeking an escape from the hustle and bustle of daily life; they are on quests for transformative experiences, ones that rekindle hope and offer insights into life’s deeper meanings. These experiences, though varied in nature, converge on the central theme of personal enlightenment and growth. They serve as platforms for individuals to reconnect with themselves, nature, and the wider universe.

Emphasis on Community and Shared Hope

While individualism is celebrated, there’s also a collective dimension to modern spiritual movements. Community-building stands central. Whether it’s in the virtual congregations of online meditation groups or in local community centers practicing holistic healing, there’s an understanding that shared hope amplifies its potency. By coming together, individuals create a collective reservoir of optimism, which, in turn, offers support during challenging times. These shared spaces of hope and positivity have become essential in an increasingly fragmented world. They provide solace, grounding individuals in a sense of shared purpose and community.

Ben Courson’s community-centric approach, where he often organizes events and gatherings, underscores this sentiment. He believes in the transformative power of collective hope. As he often mentions, “While individual hope can light up a heart, collective hope can illuminate an entire community.” This philosophy aligns seamlessly with many modern spiritual movements that prioritize communal well-being alongside individual growth. In Courson’s events, participants often note the palpable energy of collective positivity, demonstrating the tangible effects of shared hope.

Inclusivity and the Universal Language of Hope

Another distinctive feature of contemporary spiritual movements is their inclusivity. Gone are the days when spirituality was confined to secluded monasteries or exclusive circles. Today’s spiritual leaders, including figures like Ben Courson, emphasize that hope is a universal right. It’s not the preserve of the few but the prerogative of all. This democratization of spirituality ensures that hope’s message reaches far and wide, resonating with diverse groups irrespective of their cultural, social, or economic backgrounds. The shifting paradigms stress that hope is a shared human experience, one that transcends boundaries and unites us in our shared aspirations.

Moreover, there’s a concerted effort to break down barriers and foster interfaith dialogues. By highlighting the shared tenets of hope across different religions and spiritual practices, these movements bridge gaps and foster mutual respect. It’s a refreshing and much-needed stance in today’s polarized world, where divisions often overshadow shared human experiences and aspirations. This global perspective on hope underscores its universal appeal, positioning it as a unifying force amidst diversity.

Conclusion

Modern spiritual movements, with their eclectic approaches and emphasis on hope, offer intriguing insights into humanity’s evolving spiritual landscape. As society becomes increasingly complex and multifaceted, these movements serve as reminders of the foundational human need for hope, connection, and purpose. With the confluence of traditions, beliefs, and practices, modern spirituality presents a mosaic of hope-driven ideologies. As we continue to navigate the complexities of contemporary life, these movements, their teachings, and their unwavering emphasis on optimism remain essential guideposts, marking the path toward inner peace and collective harmony.

The Changing Face of Renewable Energy: Abe Issa’s Insights on Industry Trends

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The global renewable energy industry is in a state of dynamic transformation, driven by technological innovations, changing consumer demands, and a growing urgency to combat climate change. At the forefront of this revolution is Abe Issa, a visionary entrepreneur and former CEO of EnviroSolar Power. With a keen eye for emerging trends and a passion for sustainable solutions, Abe Issa has been instrumental in shaping the renewable energy landscape. In this article, we will explore the latest trends in the global renewable energy industry, as illuminated by Abe Issa’s insights and expertise.

The Rise of Solar Power

One of the most prominent trends in the renewable energy sector is the exponential growth of solar power. Abe Issa has been a staunch advocate for solar energy, recognizing its tremendous potential to reshape the energy landscape. Solar panels have become increasingly affordable and accessible, making them a viable option for homes and businesses worldwide. The plummeting costs of solar installations have democratized access to clean energy, allowing individuals to reduce their carbon footprint while saving on energy bills. Through Abe Issa’s leadership, numerous global renewable energy companies have played a pivotal role in making solar energy more accessible to the masses, thereby accelerating the adoption of this eco-friendly technology.

Advancements in Energy Storage

While renewable energy sources like solar and wind power are environmentally friendly, they are also intermittent, relying on weather conditions. To address this challenge, energy storage solutions have witnessed significant advancements. Abe Issa understands the importance of reliable energy storage, and his work reflects the industry’s commitment to overcoming this limitation. Cutting-edge battery technologies are now capable of storing excess renewable energy for later use, ensuring a steady power supply even when the sun isn’t shining or the wind isn’t blowing. This innovation not only enhances the stability of clean energy grids but also paves the way for increased adoption of renewable sources.

Grid Modernization and Decentralization

Abe Issa’s tenure as former CEO of Envirosolar Power has coincided with a shift towards grid modernization and decentralization. Traditional centralized energy grids are giving way to more flexible, decentralized systems. This trend allows for greater integration of renewable energy sources, reducing reliance on fossil fuels. Smart grid technologies, such as advanced sensors and real-time data analysis, are optimizing energy distribution and consumption. Decentralization empowers consumers to generate their own clean energy, fostering energy independence and resilience.

Hybrid Renewable Energy Systems

Another trend gaining traction in the renewable energy industry is the development of hybrid systems. These systems combine different renewable energy sources, such as solar, wind, and hydropower, to maximize energy generation and reliability. Abe Issa recognizes the potential of hybrid systems to provide a well-rounded and resilient energy solution. By diversifying energy sources, these systems mitigate the variability associated with individual renewables, ensuring a consistent energy supply.

Corporate Commitment to Sustainability

In recent years, an increasing number of corporations have pledged to reduce their carbon footprint and embrace sustainability. This trend aligns with the global push for environmental responsibility. Companies across various industries are incorporating renewable energy into their operations, not only to reduce costs but also to meet growing consumer demand for eco-friendly products and practices. Envirosolar Power has been at the forefront of assisting businesses in their transition to cleaner energy sources, showcasing the economic and environmental benefits of sustainability.

Abe Issa’s visionary leadership and dedication to renewable energy have illuminated the path forward in a rapidly evolving industry. As the world grapples with the imperative to address climate change and reduce greenhouse gas emissions, the latest trends in the global renewable energy sector provide hope and inspiration. Solar power’s ascent, advancements in energy storage, grid modernization, and decentralization, the emergence of hybrid systems, and corporate commitments to sustainability collectively represent a seismic shift towards a cleaner and more sustainable future.

As a leader of global renewable energy companies, his contributions to the industry exemplify the potential for individuals and organizations to drive positive change. With his insights and innovative solutions, he continues to shape the renewable energy landscape, empowering individuals and businesses to embrace clean energy and contribute to a greener world. As we look ahead, the global renewable energy industry’s latest trends underscore the boundless possibilities and transformative potential that await us in the pursuit of a more sustainable and environmentally responsible energy future.

Connect with Abe Issa

Visit Abe Issa’s personal website | Crunchbase | Follow Abe on LinkedIn | Twitter

Codester: Igniting Digital Innovation Through Collaboration

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In the ever-evolving realm of web development, innovation is the driving force that propels the industry forward. It’s the spark that ignites new ideas, fuels creativity, and results in groundbreaking digital solutions. Codester, the premier marketplace for digital assets, understands the pivotal role that innovation plays in the world of web development. Moreover, it goes beyond being just a marketplace; Codester is a vibrant ecosystem where innovation meets collaboration, fostering creative partnerships and encouraging knowledge sharing among developers, designers, and businesses.

The Power of Collaborative Innovation

Web development is no longer a solitary endeavour. It has evolved into a collaborative discipline where diverse skills and expertise converge to create exceptional digital experiences. Codester recognizes the potential that collaborative innovation holds and has become a catalyst for such partnerships to thrive.

Fostering Creative Partnerships: Codester’s platform acts as a meeting ground for developers, designers, and businesses seeking to collaborate on projects. Whether it’s a web application, a WordPress theme, or a mobile app, Codester provides the resources necessary for these creative partnerships to flourish. Freelancers, small businesses, and established agencies can connect and collaborate seamlessly, combining their unique talents to bring digital visions to life.

Encouraging Knowledge Sharing: Innovation thrives in an environment where knowledge flows freely. Codester understands this and actively encourages knowledge sharing within its community. Through forums, blogs, and discussions, Codester provides a platform for experts and novices alike to exchange insights, tips, and best practices. This open sharing of knowledge accelerates learning and enables developers and designers to stay at the forefront of industry trends.

Supporting New Ideas: Innovative ideas often need a nurturing environment to grow and evolve. Codester offers a space where developers and designers can experiment with new concepts and refine their creations. Whether it’s a unique PHP script, a revolutionary app template, or a game-changing plugin, Codester is the launchpad for turning these ideas into market-ready digital assets.

Collaborative Success Stories

Codester’s commitment to collaborative innovation has resulted in numerous success stories within the web development community. Here are a few examples of how creative partnerships on the platform have led to remarkable digital solutions:

  1. Seamless E-commerce Integration: A web developer specializing in e-commerce solutions collaborated with a designer renowned for crafting visually appealing themes. Together, they created an e-commerce plugin and theme combination that not only looked stunning but also offered seamless integration with popular e-commerce platforms. This innovative solution garnered attention and became a top seller on Codester.
  2. Cross-Platform App Excellence: Two app developers with expertise in different platforms – one in iOS and the other in Android – joined forces on Codester. They collaborated on a series of app templates that catered to both iOS and Android users, significantly reducing development time for businesses looking to launch on multiple platforms. This collaboration opened doors to a broader client base and boosted their sales.
  3. Revolutionary Website Builder: A small agency specializing in website development partnered with a freelance PHP script developer. Their collaborative effort resulted in a groundbreaking website builder script that offered unmatched customization options and user-friendliness. This innovative script became a go-to solution for businesses looking to create bespoke websites.

Codester’s Role in Fueling Innovation

Codester’s role in fueling innovation extends beyond providing a marketplace for digital assets. It serves as a driving force that inspires developers, designers, and businesses to push the boundaries of what’s possible in web development. Codester empowers individuals and teams to experiment, collaborate, and innovate, ultimately contributing to the growth and evolution of the digital landscape.

Access to Cutting-Edge Resources: Codester’s vast collection of digital assets, including PHP scripts, app templates, plugins, themes, and graphics, serves as a wellspring of inspiration. Developers and designers can explore this extensive library to discover new ideas, leverage existing resources, or create entirely novel solutions.

Community-Driven Learning: Codester’s forums and blogs provide a platform for the community to share experiences, solve challenges, and learn from one another. It’s a place where questions are answered, solutions are provided, and knowledge is freely exchanged. This collaborative learning environment fuels innovation by ensuring that expertise is accessible to all.

Affordable Innovation: Codester’s pricing model ensures that innovative resources are affordable and accessible. This affordability democratizes innovation, allowing developers and businesses of all sizes to invest in the tools they need to bring their ideas to life.

The Future of Collaborative Innovation

As the web development landscape continues to evolve, Codester remains at the forefront of collaborative innovation. It serves as a testament to the power of creative partnerships, knowledge sharing, and the pursuit of innovative solutions. Codester empowers individuals and teams to shape the digital future, one innovative project at a time.

In conclusion, Codester is not just a marketplace for digital assets; it’s a dynamic ecosystem where innovation meets collaboration. It fosters partnerships, encourages knowledge sharing, and supports the growth of innovative ideas. Codester is where developers, designers, and businesses come together to create the digital solutions of tomorrow. Join Codester and be a part of the collaborative innovation that is shaping the web development industry. Visit www.codester.com and start your journey today.

Discover the Best Quality Suits and Chesterfield Overcoats at OvercoatUSA

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OvercoatUSA has firmly established itself as one of the premier providers of formal suits in the USA, catering to both online and offline markets. With an unwavering commitment to delivering top-notch quality, this renowned brand prides itself on affordability and expert craftsmanship. This article will explore why OvercoatUSA is the preferred destination for those seeking high-quality suits, including their iconic Chesterfield overcoats. Join us as we explore the realms of fashion, affordability, and exceptional customer service through the lens of OvercoatUSA.

The OvercoatUSA Distinction

OvercoatUSA distinguishes itself by offering a unique style, quality, and cost-effective combination. The brand firmly believes that looking one’s best should not come at an exorbitant price. They have made it their mission to provide customers with suits that not only meet the highest standards of craftsmanship but are also easy on the wallet.

What truly sets OvercoatUSA apart is its dedication to delivering value beyond just a brand label. When shopping at OvercoatUSA.com, customers invest in quality that speaks for itself, where their hard-earned money is allocated primarily to the product rather than the name. OvercoatUSA ensures that customers receive exceptional value for their investments.

The Product Range

OvercoatUSA boasts an extensive range of suits to cater to various formalwear needs. Whether for a business meeting, a wedding, a prom, or any other special occasion, OvercoatUSA has a solution. Here’s a closer look at some of their featured products:

  1. Prom Suits: OvercoatUSA understands the significance of prom night and offers a range of prom suits designed to make individuals stand out on this memorable occasion. With diverse options in terms of colors, styles, and sizes, customers can easily find the perfect prom suit to match their unique preferences.
  2. Chesterfield Overcoats: For those seeking timeless elegance, OvercoatUSA’s Chesterfield overcoats are an indispensable addition to any wardrobe. These overcoats are crafted with meticulous attention to detail, exuding sophistication and style. Whether to combat chilly winters or make a fashion statement, the Chesterfield overcoats from OvercoatUSA are a versatile choice.

Exceptional Customer Service

OvercoatUSA believes that excellent customer service is pivotal to its success. Their team is dedicated to ensuring that the shopping experience is exceptional. The brand seeks to alleviate the frustrations often associated with exorbitant mall prices or the lack of quality in budget stores.

OvercoatUSA goes the extra mile to take care of its customers and endeavors to establish enduring relationships. Shopping at OvercoatUSA isn’t just a transaction; it’s an invitation to become part of the OvercoatUSA family.

How to Connect with OvercoatUSA

OvercoatUSA strives to make it convenient for customers to explore their range of suits, including the highly sought-after Chesterfield overcoats. To stay updated on the latest collections, promotions, and fashion insights, individuals can visit the OvercoatUSA website at www.OvercoatUSA.com. Additionally, customers can connect with the brand on social media through the following links:

Brand Bio: More Than Just Suits

OvercoatUSA is more than a brand; it is committed to delivering top-quality suits and Chesterfield overcoats to those who appreciate the fusion of expert craftsmanship and affordable luxury. Rooted in a history of tailoring expertise, the brand has evolved to meet the demands of the modern fashion-conscious consumer.

The journey commenced to provide an alternative to overpriced suits while upholding uncompromising quality. This was achieved through collaborations with skilled tailors who shared the vision of offering suits that make a powerful statement. OvercoatUSA’s dedication to quality has enabled it to expand its online and offline presence, ensuring easy access to its exceptional products.

In Conclusion

In a world where fashion choices abound, OvercoatUSA shines as a beacon of quality, affordability, and exceptional customer service. Individuals are invited to explore the website, follow OvercoatUSA on social media, and personally experience the difference. Whether in search of the perfect prom suit or a timeless Chesterfield overcoat, OvercoatUSA promises to fulfill all formalwear needs. Join the OvercoatUSA family today and redefine the formalwear experience.

Pierre Soubrier to Join TLH Reckoning Staff Ahead of USL W Expansion

Following its June unveiling as the USL W’s newest expansion side, the Tallahassee (TLH) Reckoning has announced that it will bring on seasoned athletic training and performance specialist Pierre Soubrier as the team’s high-performance advisor. The news comes as the Reckoning works to round out its personnel ahead of its 2024 inaugural season, a significant moment for prospective female soccer athletes in the Tallahassee area. 

Soubrier brings an established history of working alongside top women’s soccer talent, sporting past athletic training and wellness roles with the Portland Thorns, Washington Spirit, and Colorado Rapids. A former soccer athlete himself, he has leveraged his firsthand knowledge of the sport in offering high-level, comprehensive insight.

Now, as a TLH Reckoning advisor, Soubrier will look to tap these experiences to inform and bolster players’ development and well-being en route to ambitious competitive goals. His role will focus, in part, on guiding team management in building the Reckoning system, emphasizing a culture of education and self-empowerment, a foundation of high-performance operations through various platforms and technologies, and a common language between staff and players. 

“I am super excited to be involved with the Reckoning as we work to bring a high-performance soccer environment to the Tallahassee area,” Soubrier said in a recent TLH release. “It’s a special feeling when you get involved with great people for the right reasons, and the Reckoning is just that: challenging the status quo in bringing the highest standards of soccer to their local market.” 

TLH Reckoning will field a pre-professional W league and a USL Academy Team. Both teams will play home games at Gene Cox Stadium, and beginning in August, the Reckoning will also hold supplemental training sessions for local players – all through its College/Pro Track Training and Development and Reckoning Futures programs. Additionally, the club will host a series of community events throughout the year, fostering community engagement and bonding around the game. There will be numerous chances for stakeholders to get involved, from ‘booster’ support and sponsorships to development projects and supporters’ groups. 

These offerings, in tandem with ongoing player development, reflect Soubrier’s own values as a longtime member of the soccer world. 

“My personal mission has always been about continuing to advance the women’s game and continuing to educate myself while sharing my knowledge and experiences,” Soubrier said. “Looking at the TLH Reckoning, my goal was to help this club start on a strong foundation that will resist the test of time as well as the turnover in staff and leadership. Because my duty is to the players, and that consistency and continuity are key for player development, I thought that if we can build a robust system to become a steady pillar of this club, players will continue to grow along that pillar regardless of any changes occurring around them. In terms of personal goals, it was about sharing my knowledge to help the club grow and give them a direction based on the highest standards. I also wanted to challenge myself through a project based on a different operating level – not the pros – which has been so rewarding in re-assessing all of my thoughts, principles, processes and procedures.”

TLH Reckoning founder Ashlee Fontes established the club with the hopes of addressing a long overdue gap in the Tallahassee soccer community, offering a means for aspiring players to overcome geographical limitations and fully realize their talent. 

“These athletes have proven they have the ability and the fortitude to excel despite the geographic and institutional limitations constraining them,” Fontes told USL W. “It is time that our local talent is realized and recognized – and for us to institute the platform to access the pathways and pipelines to achieving the realities of their greatest athletic desires.”  

“I have known Ashlee for years and have always enjoyed working with her and respect her leadership,” Soubrier said. “So when she approached me to help her out with starting this new franchise in a market of need, it was a no-brainer. The core issue of this market lies in the lack of opportunities for the local female talent, so being able to bring a high-performance environment to this area with the vision of growing to a fully functioning pro team was an exciting project for me. Since day one, Ashlee has been an amazing leader in allowing me to bring new ideas and a systematic approach to our operations. There is so much work to still be done, but we are on a great path to building a robust foundation for the club’s future.”

Collectively, the Reckoning’s various involvements strive to reflect and progress soccer’s communal nature in the Tallahassee area – all while positioning young players for future success along the way. 

“In my quest to continue pushing the women’s game forward, this project made sense,” Soubrier said. “These young female athletes need a solution in that area to reach their fullest potential, and the Reckoning is shaping up to be the answer.”